As marketers, we’re familiar with the classic marketing channels. Email, PPC, SEO, social media, even SMS. But, what about WhatsApp...? WhatsApp isn’t just a personal messaging app, it also boasts marketing automation functionality which is perfect for businesses to...
In today's highly competitive retail and E-commerce landscape, personalisation has become a game-changer for businesses looking to engage with modern audiences, boost their ROI, and stay ahead of the competition. At Deployteq, we have supported retailers such as The...
Artificial Intelligence (AI) has recently become everyone's number one fear. With articles claiming that AI will replace millions of jobs,ruin our love lives, and even wipe out human civilisation. At Deployteq, we've been separating ourselves from the fear-mongering....
As marketers, we’re familiar with the classic marketing channels. Email, PPC, SEO, social media, even SMS. But, what about WhatsApp...? WhatsApp isn’t just a personal messaging app, it also boasts marketing automation functionality which is perfect for businesses to...
In today's highly competitive retail and E-commerce landscape, personalisation has become a game-changer for businesses looking to engage with modern audiences, boost their ROI, and stay ahead of the competition. At Deployteq, we have supported retailers such as The...
Artificial Intelligence (AI) has recently become everyone's number one fear. With articles claiming that AI will replace millions of jobs,ruin our love lives, and even wipe out human civilisation. At Deployteq, we've been separating ourselves from the fear-mongering....
From frequent flyer points to free dog grooming, customer loyalty programmes have become a staple in many marketing strategies. But implementing a successful loyalty programme that stands out from the crowd isn’t easy. Businesses need the right data, the right...
The travel industry is flourishing once again. Projected to reach a revenue of $854.80 billion in 2023, this industry which has suffered some of the most severe disruption in recent years is on track to overtake pre-pandemic levels. But that doesn’t mean travel brands...
DMA Consumer Email Tracker 2023Get ready to send successful and relevant emails with the launch of the Consumer Email Tracker report! This year's report offers valuable insights for marketers, helping you to understand the changes in consumers' email behaviours and...
Every marketer wants to send the right message, to the right person, at the right time. And according to research, 91% of consumers are more likely to shop with brands that offer tailored experiences. Whilst email segmentation is far more successful than the outdated...
In July 2021, Google announced it would support BIMI in Gmail inboxes. Now, Apple Mail has also joined the crew, giving BIMI the boost in publicity it needed to get noticed. Aside from Apple and Google's backing, there are many great reasons you should implement BIMI...