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The AuthorsDeliverability Manager, DeployteqSupport Engineer, DeployteqFor years, email marketing was straightforward: an open meant someone had read your message. A click meant interest. Marketers built segments, campaigns, customer journeys, and reports around those...
Written by Deployteq and Julian Scott (Shaw/Scott)Why Personalisation Matters More Than Ever in TravelToday's passengers are spoiled for choice when it comes to booking travel. Keeping them coming back requires more than just a smooth ride; it requires a relationship...
Stop being a production machine. Your marketing team is built for strategy, not for endless, repetitive campaign setup. Every hour spent manually building campaigns for different audience segments is an hour stolen from optimisation, A/B testing, and real growth. The...
How smart automation helps you connect, segment, and engage, without the hassleModern consumers expect personal, timely, and relevant communication. But for many marketing teams, the reality is a mess of disconnected systems, siloed data, and way too much manual work....
Deployteq is a smart, easy-to-use marketing automation platform that helps brands create personalised customer experiences across every channel. Whether you're sending an email, SMS, app push, or even a print campaign, Deployteq makes it easy to connect the...
Travellers today have endless options at their fingertips, making the travel industry hotter than ever before, and highlighting the need for travel agencies to build meaningful connections that go beyond a single booking. Enter lifecycle marketing automation. A...
Marketing in the finance world isn’t an easy task. Between strict regulations, complex customer journeys, and sky-high expectations for personalisation, finance brands have their work cut out. And on top of all that, they still need to engage customers, nurture leads,...
For finance brands, growing revenue isn’t just about acquiring new customers, it’s also about maximising the value of each transaction. Increasing the Average Order Value (AOV), or basket size, means customers spend more on your products and services when making a...
Need help with your marketing automation campaigns? Book call with one of our specialists today.Introduction: a journey towards marketing transformationImagine managing a vast catalogue of over 500,000 products across 24 countries, each with its own marketing team,...
