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Strengthening customer loyalty at Transavia The latest, delightful campaign from Transavia had three key pillars they wanted to meet in their goals. Most importantly they wanted to increase customer loyalty with an original, additional point of contact. They also had...
Valentines is a key moment in the year for gift and card retailer, Greetz, as a place where people express their love for friends and family. In 2023, the first year after the coronavirus pandemic, they saw a challenge in customers ordering cards online again. The CRM...
Greetz, recognised as the ultimate in 'attentive service,' boasts a diverse range of products, including flowers, balloons, chocolate, and wine. With over 2 million customers, a Net Promoter Score (NPS) of 52, and a strong brand presence, Greetz has evolved into the...
Founded in the Netherlands back in 1995, Body&Fit has been on top of the sports nutrition, supplement, and dietary product scene for nearly three decades. Now, they proudly stand as a market leader in fitness nutrition. This case study is all about Body&Fit...
The project On Black Friday, the competition in the inbox is sky-high! Leen Bakker, the Netherlands' leading furniture and home decoration brand, wanted to stand out during this busy period by exploring new channels. Solution With the help of Deployteq, Leen Bakker...
Also seen in the NewDigitalAge.For more than 50 years, Center Parcs has been the place to make new memories with your loved ones. Center Parcs wanted to grow its database with newsletter subscriptions in order to generate more bookings. With their latest campaign,...
How Wickes use data to transform consumer habits This award-winning case study highlights how combining marketing technology, behavioural science, and machine learning helped DIY retailer Wickes shine a light on the power of its customer data. The challenge We needed...
Validating email addresses Online butcher shop BBQuality offers high-quality meat for BBQ or daily cooking. To make the BBQuality database easily accessible and to increase revenue from the weekly newsletter, BBQuality developed an online "Scratch & Win" game in...
Job vacancy abandoned cart Continu Professionals is a recruitment agency that has been helping professionals and employers in the construction and civil engineering for over 25 years. The objective of the project was to increase the conversion rate of 2.0% on the...
