Need help with your marketing automation campaigns? Book call with one of our specialists today.Introduction: a journey towards marketing transformationImagine managing a vast catalogue of over 500,000 products across 24 countries, each with its own marketing team,...
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Inside Centraal Beheer: marketing automation tips from a Deployteq specialist
Need help with your marketing automation campaigns? Book call with one of our specialists today.In today’s fast-paced marketing environment, the ability to adapt and personalise communication is critical for success. Deployteq, a leading marketing automation platform,...
Optimising marketing for insurance: lessons from Achmea’s Deployteq experience.
Need help with your marketing automation campaigns? Book call with one of our specialists today.In the highly regulated insurance and finance industry, where precision, trust, and efficiency are paramount, marketing automation has emerged as a critical tool for...
Banking on Loyalty: Must-Have Marketing Automation Campaigns for Finance Brands
When it comes to financial services, marketing is a serious business. Because loyal customers not only require engaging, timely, and personalised communication. They also need to feel reassured, and that their finances are in safe hands. That’s where lifecycle...
Loyal Travellers: Essential Marketing Automation Campaigns for Travel & Transport Brands
Today’s passengers are spoiled for choice when it comes to booking travel. Which means that keeping them coming back time and time again takes more than just a smooth ride. Instead, brands need to focus on building lasting relationships that go far beyond a single...
Marketing Predictions 2025: Expert Insights from Industry Experts
Welcome to 2025, a year where marketing automation is poised to take centre stage, driven by new technology, innovation, and fresh strategy. At the end of last year, we were fortunate enough to sit down with leaders in our industry to discuss their thoughts on 2025....
Deployteq Crunches the Numbers on Black Friday and Cyber Monday
As we step back from Cyber Week's whirlwind and gear up for the January sales, it’s the perfect time to look at how Deployteq fared during these key shopping days. They’re pretty important milestones for the retail world and for us, too. These events kick off the...
7 ways marketing automation increases customer acquisition for Retail brands
For retail brands, gaining new customers isn't just about offering great products, it's about engaging with the right people at the right time, in ways that feel personal and relevant. Marketing automation has become a go-to tool in this process, helping retail...
Winning Travellers: How Marketing Automation Drives Customer Acquisition for Travel Brands
The number of options available to travellers today is vast, from large agencies to independent consultants, hotel chains to rental villas. This, of course, can make acquiring new customers a challenge for any travel brand, large or small. Standing out from the crowd...