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Deployteq appoints Jorg Boutkan as Head of Partnerships to drive global expansion

Jun 3, 2024

Deployteq, an award-winning marketing automation provider, has expanded its team through the hire of Jorg Boutkan as their new head of partnerships to ramp up global operations with Deployteq’s award-winning marketing automation platform.

In his new role, Boutkan will bring his years of experience as a channel manager to develop new partnerships, both agency and technical, as well as lead and support Deployteq’s current partner community.

Jorg Boutkan brings a wealth of expertise in the information technology and services industry including a six-year period at Qmatic, responsible for maintaining and expanding sales channels across Europe, building relationships in the UK, USA, Netherlands, Belgium and West Europe

The appointment is part of Deployteq’s expansion of its global partnerships which focuses on both its home markets in the UK and Netherlands, with the intention to expand further within Europe and the US within the next five years.

The Deployteq platform is specifically designed to enable marketers to concentrate on delivering high-impact omnichannel campaigns across email, WhatsApp and SMS. Recognised as an industry leader in Email Marketing Software and Marketing Automation, Deployteq’s mission is to liberate marketers from overly complex technology with its user-friendly, low to no-code platform.

The appointment comes following Deployteq’s targeted expansion in the UK market to continue strengthening its partnerships with major brands including Wickes, Center Parcs and Virgin Media.

Jorg Boutkan, newly appointed Head of Partnerships for Deployteq, commented:

“Joining Deployteq presents an exciting opportunity to expand our relationships across Europe and the US. I look forward to continuing the great work already proven by Deployteq delivering high-impact campaigns and collaborating with our current partners as well as establishing new relationships to drive growth and success for Deployteq globally.”

Joep van Ham, Email Marketing Team Lead for Deployteq partner, Happy Horizon, commented: “At Happy Horizon we’re elated about the future possibilities with Jorg and Deployteq. Their limitless platform coupled with the exceptional collaboration between our teams allows us to best-serve our clients in creating award winning campaigns. We wish Jorg the best of luck in his new role and look forward to continued success and even greater achievements together.”

Sjuul van der Leeuw, CEO of Deployteq, part of Inspired Thinking Group, commented:

“These are exciting times at Deployteq and we are incredibly proud of the results we deliver for our clients and we welcome Jorg to build upon our team and our existing expertise. Jorg is an excellent addition to our team, bringing with him a vast background of expertise to head up our new partnerships as we look to expand over the next five years. We are very excited for the future ahead and to have Jorg on this journey with us.

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