Overview
Channels
Features
Marketing automation

Automate tedious tasks, save time and nurture relationships.

Email marketing

Send engaging emails that convert your audience.

Data platform

Manage all of your data from one place.

Transactional email

Improve customer satisfaction with relevant, timely updates.

Email
Send emails that feel personal.
WhatsApp Business

Find your clients on their favourite messaging app. 

SMS

Relevant updates at exactly the right time.

Mobile app

Engage and win-back app-users.

Landing pages & forms

Gather and enrich your data through on-brand pages.

Offline
Cut through the noise with telemarketing and direct mail.
Integrations
Analytics, e-commerce, data management. Unify your tech stack.
By Industry
Professional Services
Travel
Travel recommendations and transactional emails for your clients.
Attractions & leisure

Generate more visitors and uplift your revenue.

Retail & e-commerce

Connect all of your tech to the most easy to use marketing automation software.

Financial Institutions
Secure and reliable communications for your organisation.
Customer success

Everything for a successful relationship.

Personalised onboarding

Your platform, your way.

Hire an expert

Extend your team on location.

Managed services

Our team for your projects.

Consultancy
Let us advise you on marketing automation best practice.
Creative
Our team of creative experts can bring your dreams into reality.
Blog
Keep up to date with trends and insights.
Guides

Deep and complete expertise.

FAQ
Where all your questions are answered.
Case studies

Sucessful and inspiring client stories.

Webinars & recordings

Virtual events straight from the experts.

Newsletter subscription

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B.B.Quality & Happy Horizon reduce bounce rate by 92%​

Sep 6, 2023

Validating email addresses 

Online butcher shop BBQuality offers high-quality meat for BBQ or daily cooking. To make the BBQuality database easily accessible and to increase revenue from the weekly newsletter, BBQuality developed an online “Scratch & Win” game in Deployteq. In similar previous campaigns, Happy Horizon noticed a significant bounce rate of 2%. The challenge now was to reduce this risk in the new launch.

Solution

  • Customers leave their information to discover their prize. The collected first-party data is then sent back to the paid advertising channels via Deployteq, used to enrich ads, and as a basis for targeting groups. 
  • Using Deployteq’s Email Benchmark, Happy Horizon developed a goal of 0.52% bounce rate. 
  • An API was developed to validate email addresses in real-time through Debounce. 
  • We linked real-time validation to the email input field, with Deployteq, meaning a customer cannot complete the process on the campaign page without entering a correct email address.

Results

The solution helped BBQuality reduce the bounce rate from 2% to 0.16%. This protected their email reputation while avoiding the cost of unutilised leads. This success has enabled BBQuality to grow their database and increase sales through their weekly newsletter.

92%

Decrease in bounce rate

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