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Optimising marketing for insurance: lessons from Achmea’s Deployteq experience.
Need help with your marketing automation campaigns? Book call with one of our specialists today.In the highly regulated insurance and finance industry, where precision, trust, and efficiency are paramount, marketing automation has emerged as a critical tool for...
Banking on Loyalty: Must-Have Marketing Automation Campaigns for Finance Brands
When it comes to financial services, marketing is a serious business. Because loyal customers not only require engaging, timely, and personalised communication. They also need to feel reassured, and that their finances are in safe hands. That’s where lifecycle...
Loyal Travellers: Essential Marketing Automation Campaigns for Travel & Transport Brands
Today’s passengers are spoiled for choice when it comes to booking travel. Which means that keeping them coming back time and time again takes more than just a smooth ride. Instead, brands need to focus on building lasting relationships that go far beyond a single...
Marketing Predictions 2025: Expert Insights from Industry Experts
Welcome to 2025, a year where marketing automation is poised to take centre stage, driven by new technology, innovation, and fresh strategy. At the end of last year, we were fortunate enough to sit down with leaders in our industry to discuss their thoughts on 2025....
Deployteq Crunches the Numbers on Black Friday and Cyber Monday
As we step back from Cyber Week's whirlwind and gear up for the January sales, it’s the perfect time to look at how Deployteq fared during these key shopping days. They’re pretty important milestones for the retail world and for us, too. These events kick off the...
Transforming retail: 7 ways marketing automation drives customer acquisition
For retail brands, gaining new customers isn't just about offering great products, it's about engaging with the right people at the right time, in ways that feel personal and relevant. Marketing automation has become a go-to tool in this process, helping retail...
Winning Travellers: How Marketing Automation Drives Customer Acquisition for Travel Brands
The number of options available to travellers today is vast, from large agencies to independent consultants, hotel chains to rental villas. This, of course, can make acquiring new customers a challenge for any travel brand, large or small. Standing out from the crowd...
Deployteq expands to Portugal with JMR Digital and APPM to drive marketing automation
Deployteq, the Netherlands-based leader in marketing automation, has announced its strategic entry into Portugal, following strong growth across the UK market. Known for its leading technology awarded by G2, Deployteq enables marketers to take full control of...
On-demand webinar: Maximising Post-Seasonal Success: Retention Strategies that every Marketer Needs!
Access the recording for our latest webinar on post-seasonal campaigns! The holiday season campaigns (such as Black Friday, Cyber Monday, and Christmas) bring in many new customers, but the key to your business’s success was maintaining that momentum into the new...
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