Travellers today have endless options at their fingertips, making the travel industry hotter than ever before, and highlighting the need for travel agencies to build meaningful connections that go beyond a single booking. Enter lifecycle marketing automation. A...
Resource center
Discover our latest articles, whitepapers and news
Categories
Loyal Travellers: Essential Marketing Automation Campaigns for Travel & Transport Brands
Today’s passengers are spoiled for choice when it comes to booking travel. Which means that keeping them coming back time and time again takes more than just a smooth ride. Instead, brands need to focus on building lasting relationships that go far beyond a single...
Marketing Predictions 2025: Expert Insights from Industry Experts
Welcome to 2025, a year where marketing automation is poised to take centre stage, driven by new technology, innovation, and fresh strategy. At the end of last year, we were fortunate enough to sit down with leaders in our industry to discuss their thoughts on 2025....
Winning Travellers: How Marketing Automation Drives Customer Acquisition for Travel Brands
The number of options available to travellers today is vast, from large agencies to independent consultants, hotel chains to rental villas. This, of course, can make acquiring new customers a challenge for any travel brand, large or small. Standing out from the crowd...
Transforming Travel Marketing: An In-Depth Guide to Marketing Automation for the Travel Industry
Transforming Travel Marketing: An In-Depth Guide to Marketing Automation for the Travel Industry Rapid advances in digitalisation, a global pandemic, and changing buying behaviour have forced many businesses to revolutionise the way they engage with their audience....