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Virgin Media Big-bang Christmas Campaign

Big-bang Christmas Campaign

To celebrate Christmas, Virgin Media were assisted by Deployteq services to help execute their “Big-Bang Christmas Campaign”. In this campaign, Virgin Media gave away prizes for 25 days in December.

For this, we built a campaign within Deployteq using email to entice consumers, then forms and landing pages where web visitors could enter the competition. Deployteq assisted Virgin Media with the following to ensure a hugely successful campaign:

  • User experience
  • Email build
  • Email design support
  • Email deployment

 

The Results

76.05%

Highest OR

+20mil

Emails sent

409,011

Entries (+10% YoY)

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