by Grace Grace | Jan 19, 2024 | Blog
Customer Data Platform (CDP) features are becoming an increasingly crucial component of modern marketing strategies for any customer-focused brand. Designed to help businesses manage and leverage their customer data effectively, CDP modules collect, unify, and...
by Grace Grace | Jan 15, 2024 | Whitepaper
Not sure how to change your marketing automation platform? Deployteq’s latest guide answers all your questions. Overcome challenges, and navigate the complex landscape of choosing the right platform for you and your business. What’s in the guide? Identify...
by Grace Grace | Jan 15, 2024 | News
January 28th was International Data Privacy Day. A day where we raise awareness and celebrate the steps the industry has taken in protecting your customer’s data. In 2024, this day is more important than ever. So, to commemorate International Data Privacy Day,...
by Grace Grace | Jan 11, 2024 | Case Studies
Also seen in the NewDigitalAge. For more than 50 years, Center Parcs has been the place to make new memories with your loved ones. Center Parcs wanted to grow its database with newsletter subscriptions in order to generate more bookings. With their latest campaign,...
by Grace Grace | Jan 11, 2024 | Case Studies
How Wickes use data to transform consumer habits This award-winning case study highlights how combining marketing technology, behavioural science, and machine learning helped DIY retailer Wickes shine a light on the power of its customer data. The challenge We needed...