by Grace Grace | Aug 8, 2024 | News
Google has, once more, managed to make itself the centre of attention. This time, by revealing that all those years of toing and froing with the threat of eliminating third party cookies was in fact, one big bazinga. Apparently, cookies are perfectly fine and aren’t...
by marcus | Jul 30, 2024 | Case Studies
Strengthening customer loyalty at Transavia The latest, delightful campaign from Transavia had three key pillars they wanted to meet in their goals. Most importantly they wanted to increase customer loyalty with an original, additional point of contact. They also had...
by Grace Grace | Jul 22, 2024 | Blog
Today, the impact of marketing automation extends far beyond mere convenience. Yes, the technology has the ability to streamline mundane tasks, but it can also power a more sophisticated, data-driven marketing strategy. Reshaping how businesses engage with customers,...
by Grace Grace | Jul 22, 2024 | Blog
In the increasingly competitive world of travel, every booking counts. This means that leveraging the latest technology to boost marketing efforts, success, and ROI is now essential. Marketing automation is one of the most powerful tools to achieve a variety of...
by Grace Grace | Jul 22, 2024 | Blog
The world of retail moves at lightning speed, constantly at the cutting edge of customer engagement, marketing innovation, and technological uptake. But keeping up with the competition and customer expectations without blowing budgets can be challenging, with ROI...
by Grace Grace | Jul 22, 2024 | Blog
Standing out in the retail market isn’t just a goal, it’s a necessity. With so many retailers battling it out to be brand-of-choice, marketers need to work smarter, making the most of their budget and resources, without compromising on quality. Marketing automation...
by Grace Grace | Jul 22, 2024 | Blog
Did you know that 70% of Europeans are more likely to buy if they get a personalised experience. And, 76% of companies use a marketing automation platform to achieve this goal. There are tonnes of marketing automation platforms out there, and some shine above the...
by Grace Grace | Jun 27, 2024 | Knowledge
The DDMA Email Marketing Automation Summit (EMAS) always brings together the crème de la crème of the industry — the minds and companies that make marketing automation sing. And this year, the highly anticipated Battle of the Agencies competition didn’t...
by Grace Grace | Jun 4, 2024 | Webinars
Access the recording for our latest webinar on travel & attractions Join us for an action-packed webinar to learn proven strategies for skyrocketing your attraction’s ticket sales this summer. Learn more about: Email Signups & Ticket Sales: Hear the...
by Grace Grace | Jun 3, 2024 | Company, Company
Deployteq, an award-winning marketing automation provider, has expanded its team through the hire of Jorg Boutkan as their new head of partnerships to ramp up global operations with Deployteq’s award-winning marketing automation platform. In his new role, Boutkan will...