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Artificial Intelligence (AI) has recently become everyone's number one fear. With articles claiming that AI will replace millions of jobs,ruin our love lives, and even wipe out human civilisation. At Deployteq, we've been separating ourselves from the fear-mongering....

From frequent flyer points to free dog grooming, customer loyalty programmes have become a staple in many marketing strategies. But implementing a successful loyalty programme that stands out from the crowd isn’t easy. Businesses need the right data, the right...

The travel industry is flourishing once again. Projected to reach a revenue of $854.80 billion in 2023, this industry which has suffered some of the most severe disruption in recent years is on track to overtake pre-pandemic levels. But that doesn’t mean travel brands...

DMA Consumer Email Tracker 2023Get ready to send successful and relevant emails with the launch of the Consumer Email Tracker report! This year's report offers valuable insights for marketers, helping you to understand the changes in consumers' email behaviours and...

Every marketer wants to send the right message, to the right person, at the right time. And according to research, 91% of consumers are more likely to shop with brands that offer tailored experiences. Whilst email segmentation is far more successful than the outdated...