About Inspired Thinking Group
Team ITG
Simplify the complicated, automate the tedious and create the beautiful. Team ITG’s highly collaborative teams and innovation-led approach are transforming the way leading brands do marketing around the world.
Storyteq
Want Gartner award winning technology? Get full control. Get the power of automation. Get your campaigns on every channel. Get our game-changing creative marketing operations platform.
Configteq
Configteq empowers Jaguar Land Rover customers to build, personalise and order their ideal vehicle on any device. Designed specifically for the automotive sector, it’s driving exceptional results for one of the world’s most recognisable brands.
Knab inspires 1,000+ freelancers to take charge of their retirement with Deployteq’s AI-powered campaign
The Challenge Knab, a prominent Dutch bank, identified a critical gap in retirement planning among freelancers in the Netherlands. Research conducted by Knab revealed that 64% of freelancers felt unprepared for their retirement, and 44% regretted not starting their...
Wickes: £7m in incremental revenue with Deployteq’s marketing automation
How Wickes use data to transform consumer habits Wickes, a leading DIY retailer, faced challenges in engaging and retaining customers effectively. They needed to address limited category shopping, infrequent visits, and a perception gap among its customer base. Wickes...
5 ways marketing automation can save you time and resources in Retail
The retail industry is consistently at the forefront of marketing innovation. But being a leader comes with a great deal of pressure, especially on time and resources. So, it’s perhaps not surprising that retail brands are often looking for smart ways to engage with...
5 ways marketing automation saves time and resources in Travel
In the travel industry, where efficiency is essential for keeping ahead of the increasing competition, marketing automation has become a game-changer for travel brands. This solution helps businesses to cut down on manual tasks, simplify processes, and deliver more...
5 ways marketing automation increases recurring conversions for Travel brands
For travel brands, new customers are always worth celebrating, but it’s the repeat customers that are key to long-term growth. From airlines and hotels, to travel agencies and cruise lines, attracting a loyal customer base is often more cost-effective than constantly...
7 ways marketing automation increases recurring conversions for Retail brands
For retail brands, sustainable growth isn’t just about generating new customers. It’s about keeping the current ones happy. Existing customers are already familiar with a brand, their products, and their processes. They have already had time, money, and marketing...
Checklist: Maximum Black Friday success in 4 steps
Black Friday checklist To outshine your competition in the haunted days ahead, you must take some spine-tingling considerations. Grab a copy of our Black Friday checklist to cross off everything you need to do and ensure a scare-free experience during the biggest...
The role of AI in holiday campaigns
De e-mails in december wordt door velen gezien als de leukste mails van het jaar. Tegelijkertijd is elke marketeer altijd weer blij als deze stressvolle maand voorbij is. Je hebt net je Black Friday campagnes gedraaid en moet gelijk weer inspiratie zien te vinden voor...
7 Ways Marketing Automation Increases Customer Acquisition for Finance Brands
Finance brands often face a unique challenge: how do you build trust and stay competitive in an industry that demands accuracy and personalisation? The answer is marketing automation. A powerful tool that enables finance brands to engage with potential customers in...
6 Ways Marketing Automation Increases Order Value for Travel Brands
For travel brands, increasing the value of every booking is key for long-term profitability. Whilst encouraging more customers to book is important, driving up the value of those bookings - whether through upselling, cross-selling, or enticing customers to spend...