How smart automation helps you connect, segment, and engage, without the hassle
Modern consumers expect personal, timely, and relevant communication. But for many marketing teams, the reality is a mess of disconnected systems, siloed data, and way too much manual work. The result? Generic campaigns, missed moments, and lower customer engagement.
At Deployteq, we make it easier for brands to deliver the kind of marketing customers actually want, by helping you connect your data, segment your audience, and activate personalised campaigns across every channel. That means less time spent on technical setups, and more time crafting experiences your customers love.
1. Connect your data
Understanding your customer begins with consolidating your data. Deployteq’s platform offers a flexible CRM framework that enables you to merge data from multiple sources, allowing you to fully understand what your customer wants.
Unified customer data
Use the Data Model to establish relational data structures that include order history, subscriptions, or even store location lookups.
Seamless integration
Connect effortlessly with third-party systems via webhooks, REST and SOAP APIs, automating imports and exports to keep data up-to-date.
Key benefit
With a unified view, you can tailor interactions that align with each customer’s preferences, driving deeper engagement.
Deep dive
Learn how to leverage data to craft compelling customer stories and explore real examples of successful campaigns. Read “The Power of Data: Unleashing Customer Stories That Drive Success” for actionable insights.
2. Segment audiences with precision
Deployteq’s platform simplifies the process of building detailed customer segments that are constantly in sync with real-time data. With our Visual Segment Builder, your team can quickly create complex segments, even without SQL skills. Whether it’s “Birthday Tomorrow” segments or calculated metrics like “number of orders,” Deployteq makes segmentation precise and impactful.
Dynamic segmentation & advanced targeting
Create automated, real-time segments that evolve as your customer data updates, enabling always-relevant targeting. Set specific criteria such as engagement scores or customer tags, refining your audience in minutes instead of hours.
Key benefit
Precision segmentation saves time and enables more relevant marketing strategies that meet customers where they are.
Learn more
Discover the difference between personalisation and segmentation, and how to use the right segmentations to increase your ROI. Read “Email segmentations to boost your ROI” for expert insights.
3. Activate omnichannel campaigns
Deployteq brings campaigns to life across all channels with our omnichannel journey builder. Personalise each step with customer data, ensuring that every interaction is meaningful. Create campaigns that automatically trigger based on real-time customer actions, and leverage dynamic content personalisation to make each interaction engaging.
Journey builder
Email editor
Key benefit
Automated, data-driven campaigns increase engagement and conversion rates by reaching customers at the perfect moment.
Explore how
Kramp created their own AI and connected it to deployteq templates to increase speed and campaign performance read “How Kramp used Deployteq to build personalised AI-powered email templates for 24 Countries”.
“ Think of it today, build it tomorrow, go live the day after”
Mark Kruisman
Founder of Mark Kruisman digital marketing solutions and Deployteq user for over 15 years.
Ready to see what Deployteq can do for your business?
Discover how our platform can transform your marketing strategy and take your campaigns to the next level.
