Big-bang Christmas campaign
To celebrate Christmas, Virgin Media were assisted by Deployteq services to help execute their “Big-Bang Christmas Campaign”. In this campaign, Virgin Media gave away prizes for 25 days in December.
For this, we built a campaign within Deployteq using email to entice consumers, then forms and landing pages where web visitors could enter the competition. Deployteq assisted Virgin Media with the following to ensure a hugely successful campaign:
- User experience
- Email build
- Email design support
- Email deployment
The results
76.05%
highest OR
+20mil
emails sent
409,011
entries (+10% YoY)