In the fiercely competitive world of travel agencies, maintaining a steady, predictable stream of ongoing bookings is essential for long-term success. But with such an abundant choice of agencies for travellers to choose from, standing out, enticing new customers, and...
Google has, once more, managed to make itself the centre of attention. This time, by revealing that all those years of toing and froing with the threat of eliminating third party cookies was in fact, one big bazinga. Apparently, cookies are perfectly fine and aren’t...
Today, the impact of marketing automation extends far beyond mere convenience. Yes, the technology has the ability to streamline mundane tasks, but it can also power a more sophisticated, data-driven marketing strategy. Reshaping how businesses engage with customers,...
In the increasingly competitive world of travel, every booking counts. This means that leveraging the latest technology to boost marketing efforts, success, and ROI is now essential. Marketing automation is one of the most powerful tools to achieve a variety of...
The world of retail moves at lightning speed, constantly at the cutting edge of customer engagement, marketing innovation, and technological uptake. But keeping up with the competition and customer expectations without blowing budgets can be challenging, with ROI...