by Noreen Shah | Nov 14, 2024 | Case Studies
The Challenge Knab, a prominent Dutch bank, identified a critical gap in retirement planning among freelancers in the Netherlands. Research conducted by Knab revealed that 64% of freelancers felt unprepared for their retirement, and 44% regretted not starting their...
by Grace Grace | Nov 11, 2024 | Case Studies
How Wickes use data to transform consumer habits Wickes, a leading DIY retailer, faced challenges in engaging and retaining customers effectively. They needed to address limited category shopping, infrequent visits, and a perception gap among its customer base. Wickes...
by Noreen Shah | Oct 28, 2024 | Blog
The retail industry is consistently at the forefront of marketing innovation. But being a leader comes with a great deal of pressure, especially on time and resources. So, it’s perhaps not surprising that retail brands are often looking for smart ways to engage with...
by Leon Pruijn | Oct 23, 2024 | Blog
In the travel industry, where efficiency is essential for keeping ahead of the increasing competition, marketing automation has become a game-changer for travel brands. This solution helps businesses to cut down on manual tasks, simplify processes, and deliver more...
by Leon Pruijn | Oct 21, 2024 | Blog
For travel brands, new customers are always worth celebrating, but it’s the repeat customers that are key to long-term growth. From airlines and hotels, to travel agencies and cruise lines, attracting a loyal customer base is often more cost-effective than constantly...
by Leon Pruijn | Oct 21, 2024 | Blog
For retail brands, sustainable growth isn’t just about generating new customers. It’s about keeping the current ones happy. Existing customers are already familiar with a brand, their products, and their processes. They have already had time, money, and marketing...
by Grace Grace | Oct 8, 2024 | Whitepaper, Knowledge, Knowledge
Black Friday checklist To outshine your competition in the haunted days ahead, you must take some spine-tingling considerations. Grab a copy of our Black Friday checklist to cross off everything you need to do and ensure a scare-free experience during the biggest...
by Grace Grace | Oct 8, 2024 | Blog
Festive emails and campaigns are some of the most wonderful emails of the year. But that doesn’t stop us marketers from being glad when this stressful month is over. You just got your Black Friday campaigns out the door and now you have to focus on the best...
by marcus | Oct 2, 2024 | Blog
Finance brands often face a unique challenge: how do you build trust and stay competitive in an industry that demands accuracy and personalisation? The answer is marketing automation. A powerful tool that enables finance brands to engage with potential customers in...
by marcus | Oct 1, 2024 | Blog
For travel brands, increasing the value of every booking is key for long-term profitability. Whilst encouraging more customers to book is important, driving up the value of those bookings – whether through upselling, cross-selling, or enticing customers to...
