[et_pb_section fb_built=”1″ theme_builder_area=”post_content” _builder_version=”4.19.1″ _module_preset=”default” da_is_popup=”off” da_exit_intent=”off” da_has_close=”on” da_alt_close=”off” da_dark_close=”off” da_not_modal=”on” da_is_singular=”off” da_with_loader=”off” da_has_shadow=”on” da_disable_devices=”off|off|off”][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”section” _builder_version=”4.16″ custom_margin=”-42px|||||” da_disable_devices=”off|off|off” global_colors_info=”{}” theme_builder_area=”et_body_layout” da_is_popup=”off” da_exit_intent=”off” da_has_close=”on” da_alt_close=”off” da_dark_close=”off” da_not_modal=”on” da_is_singular=”off” da_with_loader=”off” da_has_shadow=”on”][et_pb_row admin_label=”rij” _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”et_body_layout” sticky_enabled=”0″][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”et_body_layout”][et_pb_text admin_label=”Text” _builder_version=”4.19.1″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_padding=”||0px|||” global_colors_info=”{}” theme_builder_area=”et_body_layout”]<\/p>\n
<\/p>\n
<\/strong><\/p>\n Situatieschets<\/span><\/strong><\/p>\n Met meer dan 100 winkels is Lucardi de grootste juweliersketen in Nederland. Het assortiment bestaat uit trendy sieraden, horloges en accessoires voor mannen, vrouwen en kinderen. Lucardi onderscheidt zich niet alleen met haar betaalbare aanbod, maar ook met uitnodigende winkels en een gepersonaliseerde website. <\/span><\/p>\n Voor een persoonlijke websitebeleving maakte Lucardi al gebruik van het Customer Data Platform (CDP) Squeezely. Software die ook uitstekend in Deployteq te integreren is. Personalisatie is een slimme en effectieve manier om meer resultaat te halen uit je e-mails en campagnes. Door de koppeling tussen Squeezely en Deployteq heeft Lucardi, in samenwerking met Clever Strategy, slimme, gepersonaliseerde abandoned category-campagnes ingericht voor de productcategorie\u00ebn horloges, oorbellen en ringen. <\/span><\/p>\n Werkwijze:<\/span><\/strong><\/p>\n <\/p>\n Momenteel staan er 3 productcategorie\u00ebn live, deze zorgen voor de volgende performance:<\/p>\n <\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ use_custom_gutter=”on” gutter_width=”1″ make_equal=”on” _builder_version=”4.19.0″ _module_preset=”default” background_enable_color=”off” custom_padding=”0px||0px||true|false” custom_css_main_element=”display: flex;” locked=”off” global_colors_info=”{}” custom_css_main_element_last_edited=”on|tablet” custom_css_main_element_tablet=”display: flex;||flex-direction: column;||gap: 12px;” custom_css_main_element_phone=”display: flex;||flex-direction: column;||gap: 12px;” theme_builder_area=”et_body_layout”][et_pb_column type=”1_3″ _builder_version=”4.19.0″ _module_preset=”default” use_background_color_gradient=”on” background_color_gradient_direction=”120deg” background_color_gradient_stops=”#3399ff 0%|#142893 100%” background_size=”custom” background_image_width=”300%” background_image_height=”100%” custom_padding=”1.5%|1.5%|2%|2%|false|false” custom_padding_tablet=”24px|24px|32px|32px|false|false” custom_padding_phone=”16px|16px|20px|20px|false|false” custom_padding_last_edited=”on|phone” animation_direction=”bottom” background_last_edited=”on|tablet” background_color_gradient_direction_tablet=”150deg” custom_css_main_element=”background-position: left top;||background-size: 300% 100%;||margin: 0 .5vw 0 0 !important;” border_radii=”on|20px|20px|20px|20px” border_radii_tablet=”on|20px|20px|20px|20px” border_radii_phone=”on|10px|10px|10px|10px” border_radii_last_edited=”on|phone” global_colors_info=”{}” custom_css_main_element_last_edited=”on|tablet” custom_css_main_element_tablet=”background-position: left top;||background-size: 100% 300%;||margin: 0 !important;” custom_css_main_element_phone=”background-position: left top;||background-size: 100% 300%;||margin: 0 !important;” theme_builder_area=”et_body_layout”][et_pb_blurb title=”18,00%” content_max_width=”100%” _builder_version=”4.19.1″ _module_preset=”default” header_font=”|600|||||||” header_text_color=”#FFFFFF” header_font_size=”2vw” header_letter_spacing=”-0.03em” body_text_color=”#FFFFFF” body_line_height=”1.5em” background_image=”https:\/\/deployteq.com\/wp-content\/uploads\/2022\/11\/futureproof.svg” background_size=”custom” background_image_width=”3.5vw” background_position=”top_right” background_horizontal_offset=”1%” custom_padding=”0.5vw|3vw|||false|false” custom_padding_tablet=”8px|3vh|||false|false” custom_padding_phone=”|10px|||false|false” custom_padding_last_edited=”on|phone” header_font_size_tablet=”28px” header_font_size_phone=”20px” header_font_size_last_edited=”on|phone” background_last_edited=”on|phone” background_image_tablet=”https:\/\/storyteqdev.wpengine.com\/wp-content\/uploads\/2022\/11\/empower-icon.svg” background_image_phone=”https:\/\/storyteqdev.wpengine.com\/wp-content\/uploads\/2022\/11\/empower-icon.svg” background_enable_image_tablet=”on” background_enable_image_phone=”on” background_image_width_tablet=”20px” background_image_width_phone=”16px” background_horizontal_offset_phone=”8px” custom_css_blurb_title=”padding-bottom: 0.75em;” global_colors_info=”{}” custom_css_main_element_last_edited=”on|phone” custom_css_main_element_tablet=”background-position: right 12px top !important;” custom_css_main_element_phone=”background-position: right 8px top !important;” theme_builder_area=”et_body_layout”]<\/p>\n Gemiddelde unique click rate<\/p>\n [\/et_pb_blurb][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.19.0″ _module_preset=”default” use_background_color_gradient=”on” background_color_gradient_direction=”120deg” background_color_gradient_stops=”#3399ff 0%|#142893 100%” background_size=”custom” background_image_width=”300%” background_image_height=”100%” custom_padding=”1.5%|1.5%|2%|2%|false|false” custom_padding_tablet=”24px|24px|32px|32px|false|false” custom_padding_phone=”16px|16px|20px|20px|false|false” custom_padding_last_edited=”on|phone” animation_direction=”bottom” background_last_edited=”on|tablet” background_color_gradient_direction_tablet=”150deg” custom_css_main_element=”background-position: center top;||background-size: 300% 100%;||margin: 0 .5vw !important;” border_radii=”on|20px|20px|20px|20px” border_radii_tablet=”on|20px|20px|20px|20px” border_radii_phone=”on|10px|10px|10px|10px” border_radii_last_edited=”on|phone” global_colors_info=”{}” custom_css_main_element_last_edited=”on|tablet” custom_css_main_element_tablet=”background-position: left center;||background-size: 100% 300%;||margin: 0 !important;” custom_css_main_element_phone=”background-position: left center;||background-size: 100% 300%;||margin: 0 !important;” theme_builder_area=”et_body_layout”][et_pb_blurb title=”77,00%” content_max_width=”100%” _builder_version=”4.19.1″ _module_preset=”default” header_font=”|600|||||||” header_text_color=”#FFFFFF” header_font_size=”2vw” header_letter_spacing=”-0.03em” body_text_color=”#FFFFFF” body_line_height=”1.5em” background_image=”https:\/\/deployteq.com\/wp-content\/uploads\/2022\/11\/arrowsup.svg” background_size=”custom” background_image_width=”3.5vw” background_position=”top_right” background_horizontal_offset=”1%” custom_padding=”0.5vw|3vw|||false|false” custom_padding_tablet=”8px|3vh|||false|false” custom_padding_phone=”|10px|||false|false” custom_padding_last_edited=”on|phone” header_font_size_tablet=”28px” header_font_size_phone=”20px” header_font_size_last_edited=”on|phone” background_last_edited=”on|phone” background_image_tablet=”https:\/\/storyteqdev.wpengine.com\/wp-content\/uploads\/2022\/11\/empower-icon.svg” background_image_phone=”https:\/\/storyteqdev.wpengine.com\/wp-content\/uploads\/2022\/11\/empower-icon.svg” background_enable_image_tablet=”on” background_enable_image_phone=”on” background_image_width_tablet=”20px” background_image_width_phone=”16px” background_horizontal_offset_phone=”8px” custom_css_blurb_title=”padding-bottom: 0.75em;” global_colors_info=”{}” custom_css_main_element_last_edited=”on|phone” custom_css_main_element_tablet=”background-position: right 12px top !important;” custom_css_main_element_phone=”background-position: right 8px top !important;” theme_builder_area=”et_body_layout”]<\/p>\n Groei in open rate<\/p>\n [\/et_pb_blurb][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.19.0″ _module_preset=”default” use_background_color_gradient=”on” background_color_gradient_direction=”120deg” background_color_gradient_stops=”#3399ff 0%|#142893 100%” background_size=”custom” background_image_width=”300%” background_image_height=”100%” custom_padding=”1.5%|1.5%|2%|2%|false|false” custom_padding_tablet=”24px|24px|32px|32px|false|false” custom_padding_phone=”16px|16px|20px|20px|false|false” custom_padding_last_edited=”on|phone” animation_direction=”bottom” background_last_edited=”on|tablet” background_color_gradient_direction_tablet=”150deg” custom_css_main_element=”background-position: right top;||background-size: 300% 100%;||margin: 0 0 0 .5vw !important;” border_radii=”on|20px|20px|20px|20px” border_radii_tablet=”on|20px|20px|20px|20px” border_radii_phone=”on|10px|10px|10px|10px” border_radii_last_edited=”on|phone” global_colors_info=”{}” custom_css_main_element_last_edited=”on|tablet” custom_css_main_element_tablet=”background-position: left bottom;||background-size: 100% 300%;||margin: 0 !important;” custom_css_main_element_phone=”background-position: left bottom;||background-size: 100% 300%;||margin: 0 !important;” theme_builder_area=”et_body_layout”][et_pb_blurb title=”3,50%” content_max_width=”100%” _builder_version=”4.19.1″ _module_preset=”default” header_font=”|600|||||||” header_text_color=”#FFFFFF” header_font_size=”2vw” header_letter_spacing=”-0.03em” body_text_color=”#FFFFFF” body_line_height=”1.5em” background_image=”https:\/\/deployteq.com\/wp-content\/uploads\/2022\/11\/1-1.svg” background_size=”custom” background_image_width=”3.5vw” background_position=”top_right” background_horizontal_offset=”1%” custom_padding=”0.5vw|3vw|||false|false” custom_padding_tablet=”8px|3vh|||false|false” custom_padding_phone=”|10px|||false|false” custom_padding_last_edited=”on|phone” header_font_size_tablet=”28px” header_font_size_phone=”20px” header_font_size_last_edited=”on|phone” background_last_edited=”on|phone” background_image_tablet=”https:\/\/storyteqdev.wpengine.com\/wp-content\/uploads\/2022\/11\/empower-icon.svg” background_image_phone=”https:\/\/storyteqdev.wpengine.com\/wp-content\/uploads\/2022\/11\/empower-icon.svg” background_enable_image_tablet=”on” background_enable_image_phone=”on” background_image_width_tablet=”20px” background_image_width_phone=”16px” background_horizontal_offset_phone=”8px” custom_css_blurb_title=”padding-bottom: 0.75em;” global_colors_info=”{}” custom_css_main_element_last_edited=”on|phone” custom_css_main_element_tablet=”background-position: right 12px top !important;” custom_css_main_element_phone=”background-position: right 8px top !important;” theme_builder_area=”et_body_layout”]<\/p>\n Gemiddelde conversieratio<\/p>\n [\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":" Clever Strategy x Deployteq Situatieschets Met meer dan 100 winkels is Lucardi de grootste juweliersketen in Nederland. Het assortiment bestaat uit trendy sieraden, horloges en accessoires voor mannen, vrouwen en kinderen. Lucardi onderscheidt zich niet alleen met haar betaalbare aanbod, maar ook met uitnodigende winkels en een gepersonaliseerde website. Voor een persoonlijke websitebeleving maakte Lucardi al gebruik van het Customer Data Platform (CDP) Squeezely. Software die ook uitstekend in Deployteq te integreren is. Personalisatie is een slimme en effectieve manier om meer resultaat te halen uit je e-mails en campagnes. Door de koppeling tussen Squeezely en Deployteq heeft Lucardi, in samenwerking met Clever Strategy, slimme, gepersonaliseerde abandoned category-campagnes ingericht voor de productcategorie\u00ebn horloges, oorbellen en ringen. Werkwijze: Squeezely herkent gebruikers vroegtijdig en vraagt aan nog onbekende gebruikers het emailadres en de optin uit. Op basis daarvan wordt in Squeezely een segment aangemaakt met daarin alle gebruikers die de afgelopen 7 dagen minimaal 3 keer een product in de geselecteerde productcategorie bekeken hebben, maar nog niet hebben gekocht. Dit segment wordt realtime doorgestuurd naar DeployTeq. Daarnaast wordt een prioritering meegegeven indien een gebruiker in meerdere productcategorie\u00ebn valt, om te voorkomen dat iemand meerdere e-mails tegelijk ontvangt. In Deployteq is een […]<\/p>\n","protected":false},"author":13,"featured_media":38086,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","content-type":"","_improvement_type_select":"improve_an_existing","_thumb_yes_seoaic":false,"_frame_yes_seoaic":false,"seoaic_generate_description":"","seoaic_improve_instructions_prompt":"","seoaic_rollback_content_improvement":"","seoaic_idea_thumbnail_generator":"","thumbnail_generated":false,"thumbnail_generate_prompt":"","seoaic_article_description":"","seoaic_article_subtitles":[],"footnotes":""},"categories":[54],"tags":[],"class_list":["post-38081","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-casestudies-nl"],"_links":{"self":[{"href":"https:\/\/deployteq.com\/nl\/wp-json\/wp\/v2\/posts\/38081","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/deployteq.com\/nl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/deployteq.com\/nl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/deployteq.com\/nl\/wp-json\/wp\/v2\/users\/13"}],"replies":[{"embeddable":true,"href":"https:\/\/deployteq.com\/nl\/wp-json\/wp\/v2\/comments?post=38081"}],"version-history":[{"count":0,"href":"https:\/\/deployteq.com\/nl\/wp-json\/wp\/v2\/posts\/38081\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/deployteq.com\/nl\/wp-json\/wp\/v2\/media\/38086"}],"wp:attachment":[{"href":"https:\/\/deployteq.com\/nl\/wp-json\/wp\/v2\/media?parent=38081"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/deployteq.com\/nl\/wp-json\/wp\/v2\/categories?post=38081"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/deployteq.com\/nl\/wp-json\/wp\/v2\/tags?post=38081"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}\n
De resultaten<\/strong><\/h3>\n