{"id":62322,"date":"2026-05-29T16:41:00","date_gmt":"2026-05-29T16:41:00","guid":{"rendered":"https:\/\/deployteq.com\/?page_id=62322"},"modified":"2026-05-29T16:42:30","modified_gmt":"2026-05-29T16:42:30","slug":"web-personalisatie","status":"publish","type":"page","link":"https:\/\/deployteq.com\/nl\/web-personalisatie\/","title":{"rendered":"Web Personalisatie"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.6&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;160px||60px||false|false&#8221; custom_padding_tablet=&#8221;120px||||false|false&#8221; custom_padding_phone=&#8221;100px||30px||false|false&#8221; da_disable_devices=&#8221;off|off|off&#8221; global_colors_info=&#8221;{}&#8221; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; da_dark_close=&#8221;off&#8221; da_not_modal=&#8221;on&#8221; da_is_singular=&#8221;off&#8221; 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title_font_size_phone=&#8221;24px&#8221; title_font_size_last_edited=&#8221;on|desktop&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_heading][et_pb_text _builder_version=&#8221;4.27.6&#8243; _module_preset=&#8221;default&#8221; custom_css_free_form=&#8221;selector ul {||  list-style: none;||  padding-left: 0;||}||||selector li {||  position: relative;||  padding: 0 0 .75em 1.25em;||}||||selector li::before {||  content: %22\u2714%22;||  position: absolute;||  left: 0;||  color: #3399ff;||  font-size: .75em;||}&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<ul>\n<li>Voeg banners toe<\/li>\n<li>Verberg secties<\/li>\n<li>Wissel afbeeldingen<\/li>\n<li>Herschik onderdelen<\/li>\n<li>Toon aanbevelingen of gepersonaliseerde CTA\u2019s<\/li>\n<li>Laat pop-ups of nudges zien<\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.6&#8243; _module_preset=&#8221;default&#8221; custom_padding_tablet=&#8221;||30px||false|false&#8221; 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border_radii=&#8221;on|12px|12px|12px|12px&#8221; box_shadow_style=&#8221;preset1&#8243; box_shadow_blur=&#8221;20px&#8221; box_shadow_color=&#8221;rgba(51,153,255,0.25)&#8221; global_colors_info=&#8221;{}&#8221; transform_styles__hover_enabled=&#8221;off|desktop&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.6&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;|||10%|false|false&#8221; custom_padding_tablet=&#8221;|||0%|false|false&#8221; custom_padding_phone=&#8221;|||0%|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;bottom&#8221; animation_delay=&#8221;300ms&#8221; animation_intensity_slide=&#8221;2%&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_heading title=&#8221;Speel in op je CDP-data&#8221; _builder_version=&#8221;4.27.6&#8243; _module_preset=&#8221;default&#8221; title_level=&#8221;h3&#8243; title_font=&#8221;|700|||||||&#8221; title_font_size=&#8221;32px&#8221; title_letter_spacing=&#8221;-0.03em&#8221; title_line_height=&#8221;1.3em&#8221; custom_margin=&#8221;||16px||false|false&#8221; custom_margin_tablet=&#8221;||16px||false|false&#8221; custom_margin_phone=&#8221;||12px||false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; title_font_size_tablet=&#8221;32px&#8221; title_font_size_phone=&#8221;24px&#8221; title_font_size_last_edited=&#8221;on|desktop&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_heading][et_pb_text _builder_version=&#8221;4.27.6&#8243; _module_preset=&#8221;default&#8221; custom_css_free_form=&#8221;selector ul {||  list-style: none;||  padding-left: 0;||}||||selector li {||  position: relative;||  padding: 0 0 .75em 1.25em;||}||||selector li::before {||  content: %22\u2714%22;||  position: absolute;||  left: 0;||  color: #3399ff;||  font-size: .75em;||}&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<ul>\n<li>Gedrag, aankopen, voorkeuren en klantfase bepalen samen hoe je website reageert, aangestuurd door data uit het Deployteq CDP.<\/li>\n<li>Geen statische segmenten\u2014beslissingen worden continu genomen<\/li>\n<li>De website past zich direct aan tijdens interactie<\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; 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_module_preset=&#8221;default&#8221; custom_css_free_form=&#8221;selector ul {||  list-style: none;||  padding-left: 0;||}||||selector li {||  position: relative;||  padding: 0 0 .75em 1.25em;||}||||selector li::before {||  content: %22\u2714%22;||  position: absolute;||  left: 0;||  color: #3399ff;||  font-size: .75em;||}&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<ul>\n<li>Met real-time slimme besluitvorming zien klanten op het perfecte moment de juiste content, gebaseerd op verzamelde gebruikersdata.<\/li>\n<li>Beslissingen worden continu ge\u00fcpdatet op basis van nieuwe data<\/li>\n<li>Relevantie over de gehele customer journey<\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.6&#8243; _module_preset=&#8221;default&#8221; custom_padding_tablet=&#8221;||30px||false|false&#8221; custom_padding_phone=&#8221;||30px||false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/deployteq.com\/wp-content\/uploads\/2026\/05\/3.png&#8221; 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custom_padding_last_edited=&#8221;on|tablet&#8221; _builder_version=&#8221;4.27.6&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#142893&#8243; custom_padding=&#8221;80px||80px||true|&#8221; custom_padding_tablet=&#8221;60px||60px||true|false&#8221; custom_padding_phone=&#8221;60px||60px||true|false&#8221; da_disable_devices=&#8221;off|off|off&#8221; global_colors_info=&#8221;{}&#8221; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; da_dark_close=&#8221;off&#8221; da_not_modal=&#8221;on&#8221; da_is_singular=&#8221;off&#8221; da_with_loader=&#8221;off&#8221; da_has_shadow=&#8221;on&#8221;][et_pb_row _builder_version=&#8221;4.27.6&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;0px||0px||true|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.6&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_heading title=&#8221;Hoe ziet dit eruit in de praktijk?&#8221; 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background_color=&#8221;#FFFFFF&#8221; background_enable_color=&#8221;on&#8221; custom_button=&#8221;on&#8221; button_text_size=&#8221;16px&#8221; button_text_color=&#8221;#142893&#8243; button_bg_color=&#8221;RGBA(255,255,255,0)&#8221; button_border_width=&#8221;1px&#8221; button_border_radius=&#8221;6px&#8221; button_custom_padding=&#8221;0.5em|1.25em|0.5em|1.25em|true|true&#8221; body_font_size_tablet=&#8221;24px&#8221; body_font_size_phone=&#8221;20px&#8221; body_font_size_last_edited=&#8221;on|desktop&#8221; border_radii=&#8221;on|12px|12px|12px|12px&#8221; global_colors_info=&#8221;{}&#8221; button_bg_color__hover_enabled=&#8221;on|hover&#8221; button_text_color__hover_enabled=&#8221;on|desktop&#8221; button_text_color__hover=&#8221;#3399FF&#8221; button_bg_color__hover=&#8221;RGBA(255,255,255,0)&#8221; parent_button=&#8221;off&#8221; parent_header_level=&#8221;h4&#8243;]<\/p>\n<p>Toon gepersonaliseerde homepagebanners op basis van klantinteresses of browsegedrag<\/p>\n<p>[\/dsm_card_carousel_child][dsm_card_carousel_child image=&#8221;https:\/\/deployteq.com\/wp-content\/uploads\/2026\/05\/exit-intent.png&#8221; content_padding=&#8221;30px|24px|36px|24px|false|true&#8221; button_url_new_window=&#8221;1&#8243; content_padding_tablet=&#8221;30px|24px|36px|24px|false|true&#8221; content_padding_phone=&#8221;18px|18px|24px|18px|false|true&#8221; content_padding_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.6&#8243; _module_preset=&#8221;default&#8221; body_font=&#8221;|600|||||||&#8221; body_font_size=&#8221;24px&#8221; body_letter_spacing=&#8221;-0.03em&#8221; body_line_height=&#8221;1.4em&#8221; background_color=&#8221;#FFFFFF&#8221; background_enable_color=&#8221;on&#8221; custom_button=&#8221;on&#8221; button_text_size=&#8221;16px&#8221; button_text_color=&#8221;#142893&#8243; button_bg_color=&#8221;RGBA(255,255,255,0)&#8221; button_border_width=&#8221;1px&#8221; button_border_radius=&#8221;6px&#8221; button_custom_padding=&#8221;0.5em|1.25em|0.5em|1.25em|true|true&#8221; body_font_size_tablet=&#8221;24px&#8221; body_font_size_phone=&#8221;20px&#8221; body_font_size_last_edited=&#8221;on|desktop&#8221; border_radii=&#8221;on|12px|12px|12px|12px&#8221; global_colors_info=&#8221;{}&#8221; button_bg_color__hover_enabled=&#8221;on|hover&#8221; button_text_color__hover_enabled=&#8221;on|desktop&#8221; button_text_color__hover=&#8221;#3399FF&#8221; button_bg_color__hover=&#8221;RGBA(255,255,255,0)&#8221; parent_button=&#8221;off&#8221; parent_header_level=&#8221;h4&#8243;]<\/p>\n<p>Laat pop-ups of nudges zien wanneer iemand de site wil verlaten<\/p>\n<p>[\/dsm_card_carousel_child][dsm_card_carousel_child image=&#8221;https:\/\/deployteq.com\/wp-content\/uploads\/2026\/05\/5.png&#8221; content_padding=&#8221;30px|24px|36px|24px|false|true&#8221; button_url_new_window=&#8221;1&#8243; content_padding_tablet=&#8221;30px|24px|36px|24px|false|true&#8221; content_padding_phone=&#8221;18px|18px|24px|18px|false|true&#8221; content_padding_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.6&#8243; _module_preset=&#8221;default&#8221; body_font=&#8221;|600|||||||&#8221; body_font_size=&#8221;24px&#8221; body_letter_spacing=&#8221;-0.03em&#8221; body_line_height=&#8221;1.4em&#8221; background_color=&#8221;#FFFFFF&#8221; background_enable_color=&#8221;on&#8221; custom_button=&#8221;on&#8221; button_text_size=&#8221;16px&#8221; button_text_color=&#8221;#142893&#8243; button_bg_color=&#8221;RGBA(255,255,255,0)&#8221; button_border_width=&#8221;1px&#8221; button_border_radius=&#8221;6px&#8221; button_custom_padding=&#8221;0.5em|1.25em|0.5em|1.25em|true|true&#8221; body_font_size_tablet=&#8221;24px&#8221; body_font_size_phone=&#8221;20px&#8221; body_font_size_last_edited=&#8221;on|desktop&#8221; border_radii=&#8221;on|12px|12px|12px|12px&#8221; global_colors_info=&#8221;{}&#8221; button_bg_color__hover_enabled=&#8221;on|hover&#8221; button_text_color__hover_enabled=&#8221;on|desktop&#8221; button_text_color__hover=&#8221;#3399FF&#8221; button_bg_color__hover=&#8221;RGBA(255,255,255,0)&#8221; parent_button=&#8221;off&#8221; parent_header_level=&#8221;h4&#8243;]<\/p>\n<p>Iemand die nog nooit iets heeft gekocht verleiden met een introductiekorting<\/p>\n<p>[\/dsm_card_carousel_child][dsm_card_carousel_child image=&#8221;https:\/\/deployteq.com\/wp-content\/uploads\/2026\/05\/lifecysle-stages.png&#8221; 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Elke bezoeker ziet content die aansluit op wie ze zijn, wat ze doen en waar ze zich bevinden in de klantreis. Voeg banners toe Verberg secties Wissel afbeeldingen Herschik onderdelen Toon aanbevelingen of gepersonaliseerde CTA\u2019s Laat pop-ups of nudges zien Gedrag, aankopen, voorkeuren en klantfase bepalen samen hoe je website reageert, aangestuurd door data uit het Deployteq CDP. Geen statische segmenten\u2014beslissingen worden continu genomen De website past zich direct aan tijdens interactie Met real-time slimme besluitvorming zien klanten op het perfecte moment de juiste content, gebaseerd op verzamelde gebruikersdata. Beslissingen worden continu ge\u00fcpdatet op basis van nieuwe data Relevantie over de gehele customer journey <div class=\"et_pb_module dsm_card_carousel dsm_card_carousel_0 et_animated dsm_card_carousel_layout_stacked  dsm_card_carousel_equal_height dsm_card_carousel_arrow_outside dsm_card_carousel_arrow_mobile_inside\">\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t<div class=\"et_pb_module_inner\">\n\t\t\t\t\t\n\t\t\t\n\t\t\t<div class=\"swiper-container dsm_card_carousel_wrapper\" dir=\"ltr\" data-params=\"[{&quot;direction&quot;:&quot;horizontal&quot;,&quot;effect&quot;:&quot;default&quot;,&quot;slider_effect_shadows&quot;:false,&quot;slider_effect_coverflow_rotate&quot;:&quot;30&quot;,&quot;slider_effect_coverflow_depth&quot;:&quot;0&quot;,&quot;loop&quot;:true,&quot;infinite_smooth_scrolling&quot;:false,&quot;slide_to_show&quot;:&quot;3&quot;,&quot;slide_to_show_tablet&quot;:&quot;1&quot;,&quot;slide_to_show_phone&quot;:&quot;1&quot;,&quot;slide_to_scroll&quot;:&quot;1&quot;,&quot;slide_to_scroll_tablet&quot;:&quot;1&quot;,&quot;slide_to_scroll_phone&quot;:&quot;1&quot;,&quot;space_between&quot;:&quot;15&quot;,&quot;space_between_tablet&quot;:&quot;15&quot;,&quot;space_between_phone&quot;:&quot;15&quot;,&quot;centered_slides&quot;:false,&quot;multiple_slide_row&quot;:&quot;off&quot;,&quot;slide_row&quot;:&quot;1&quot;,&quot;slide_row_tablet&quot;:&quot;1&quot;,&quot;slide_row_phone&quot;:&quot;1&quot;,&quot;speed&quot;:&quot;300&quot;,&quot;autoplay&quot;:true,&quot;autoplay_speed&quot;:&quot;3000&quot;,&quot;autoplay_viewport&quot;:&quot;80%&quot;,&quot;touch_move&quot;:true,&quot;grab&quot;:true,&quot;pause_on_hover&quot;:false,&quot;mousewheel&quot;:false,&quot;auto_height&quot;:false,&quot;equal_height&quot;:false,&quot;equal_height_tablet&quot;:true,&quot;equal_height_phone&quot;:true}]\">\n\t\t\t<div class=\"swiper-wrapper\"><\/div>\n\t\t\t<\/div><div class=\"swiper-button-prev dsm_card_carousel_arrow\" data-icon=\"4\"><\/div><div class=\"swiper-button-next dsm_card_carousel_arrow\" data-icon=\"5\"><\/div><div class=\"swiper-pagination dsm_card_carousel_pagination\"><\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div><div class=\"dsm_card_carousel_child dsm_card_carousel_child_0 swiper-slide\">\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t<div class=\"et_pb_module_inner\">\n\t\t\t\t\t\n\t\t\t\n\t\t\t<figure class=\"dsm_card_carousel_child_image_wrapper dsm_card_carousel_child_badge_top_right\"><div class=\"dsm_card_carousel_child_image_background dsm_card_carousel_child_img\"><\/div><\/figure>\n\t\t\t<div class=\"dsm_card_wrapper et_pb_text_align_left et_pb_bg_layout_light\">\n\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"dsm_card_carousel_child_description\">Toon gepersonaliseerde homepagebanners op basis van klantinteresses of browsegedrag<\/div>\n\t\t\t\t\t\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div><div class=\"dsm_card_carousel_child dsm_card_carousel_child_1 swiper-slide\">\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t<div class=\"et_pb_module_inner\">\n\t\t\t\t\t\n\t\t\t\n\t\t\t<figure class=\"dsm_card_carousel_child_image_wrapper dsm_card_carousel_child_badge_top_right\"><div class=\"dsm_card_carousel_child_image_background dsm_card_carousel_child_img\"><\/div><\/figure>\n\t\t\t\n\t\t\t\t<\/div>\n\t\t\t<\/div><\/p>\n","protected":false},"author":10,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"<!-- wp:divi\/placeholder \/-->","_et_gb_content_width":"","content-type":"","_improvement_type_select":"improve_an_existing","_thumb_yes_seoaic":false,"_frame_yes_seoaic":false,"seoaic_generate_description":"","seoaic_improve_instructions_prompt":"","seoaic_rollback_content_improvement":"","seoaic_idea_thumbnail_generator":"","thumbnail_generated":false,"thumbnail_generate_prompt":"","seoaic_article_description":"","footnotes":""},"class_list":["post-62322","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/deployteq.com\/nl\/wp-json\/wp\/v2\/pages\/62322","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/deployteq.com\/nl\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/deployteq.com\/nl\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/deployteq.com\/nl\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/deployteq.com\/nl\/wp-json\/wp\/v2\/comments?post=62322"}],"version-history":[{"count":9,"href":"https:\/\/deployteq.com\/nl\/wp-json\/wp\/v2\/pages\/62322\/revisions"}],"predecessor-version":[{"id":63089,"href":"https:\/\/deployteq.com\/nl\/wp-json\/wp\/v2\/pages\/62322\/revisions\/63089"}],"wp:attachment":[{"href":"https:\/\/deployteq.com\/nl\/wp-json\/wp\/v2\/media?parent=62322"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}