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[\/et_pb_text][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” text_font=”|700|||||||” text_text_color=”#3399FF” text_font_size=”16px” header_font=”|700|||||||” header_text_color=”#3399FF” header_font_size=”1vw” header_letter_spacing=”-0.03em” header_line_height=”1.2em” custom_margin=”||20px||false|false” animation_style=”slide” animation_direction=”bottom” animation_duration=”900ms” animation_delay=”400ms” animation_intensity_slide=”2%” header_font_size_tablet=”32px” header_font_size_phone=”28px” header_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n
Stand 162 \u2014 Small Talks (15 min) + Big Talks in de zalen. Reserveer je plek of loop spontaan binnen.<\/p>\n
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Op stand 162<\/strong> tijdens Webwinkel Vakdagen 2026<\/strong> ontdek je The CX Formula<\/strong>: de juiste combinatie van data, technologie en personalisatie voor schaalbare groei. In onze Small Talks (\u00b115 min.)<\/strong> delen onze marketing scientists praktische tips, slimme toepassingen en concrete case-learnings die je direct kunt gebruiken.<\/p>\n De talks zijn vrij toegankelijk, maar plekken zijn beperkt<\/strong> \u2014 reserveer dus je plek. Op deze pagina vind je ook onze Big Talks in de grote zalen<\/strong>, zodat je jouw bezoek slim kunt plannen. Kies je Small Talk(s), bekijk het programma en plan je route.<\/strong><\/p>\n Reserveer jouw Small Talk(s)<\/strong> en ontdek onder andere:<\/p>\n Hoe je meer conversie uit klantdata haalt (zonder extra handwerk)<\/p>\n<\/li>\n Hoe je slimmer segmenteert & personaliseert over kanalen<\/p>\n<\/li>\n Wat in de praktijk w\u00e9l\/niet werkt (cases & learnings)<\/p>\n<\/li>\n<\/ul>\n [\/et_pb_text][et_pb_button button_url=”#aanmelden” button_text=”Claim plek” _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|phone” admin_label=”Carousel News” module_id=”sprekers” _builder_version=”4.27.5″ _module_preset=”default” background_color=”#142893″ overflow-x=”hidden” overflow-y=”hidden” custom_margin=”||||false|false” custom_padding=”0px||80px||false|false” custom_padding_tablet=”60px||||false|false” custom_padding_phone=”60px||60px||true|false” top_divider_color=”#EDF000″ top_divider_height=”135px” top_divider_repeat=”1x” top_divider_flip=”vertical” top_divider_arrangement=”above_content” bottom_divider_color=”#FFFFFF” bottom_divider_height=”110px” bottom_divider_flip=”horizontal” bottom_divider_color_tablet=”#FFFFFF” bottom_divider_color_phone=”#FFFFFF” bottom_divider_color_last_edited=”on|phone” da_popup_slug=”sprekers” da_disable_devices=”off|off|off” locked=”off” global_colors_info=”{}” da_is_popup=”off” da_exit_intent=”off” da_has_close=”on” da_alt_close=”off” da_dark_close=”off” da_not_modal=”on” da_is_singular=”off” da_with_loader=”off” da_has_shadow=”on”][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”||60px||false|false” custom_margin_tablet=”||60px||false|false” custom_margin_phone=”||60px||false|false” custom_margin_last_edited=”on|phone” custom_padding=”0px|40px|0px|40px|true|false” custom_padding_tablet=”0px||0px||true|false” custom_padding_phone=”0px|20px|0px|20px|false|true” animation_direction=”bottom” border_radii=”off||||” border_width_all=”2px” border_color_all=”RGBA(255,255,255,0)” border_width_bottom=”0px” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.19.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” header_2_font=”|700|||||||” header_2_text_color=”#FFFFFF” header_2_font_size=”46px” header_2_letter_spacing=”-0.03em” header_2_line_height=”1.2em” width=”65%” width_tablet=”100%” width_phone=”100%” width_last_edited=”on|phone” max_width=”100%” module_alignment=”left” custom_margin=”||32px||false|false” custom_margin_tablet=”||12px||false|false” custom_margin_phone=”||12px||false|false” custom_margin_last_edited=”on|phone” animation_direction=”bottom” header_2_font_size_tablet=”32px” header_2_font_size_phone=”28px” header_2_font_size_last_edited=”on|phone” locked=”off” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” width=”96.2%” width_tablet=”100%” width_phone=”100%” width_last_edited=”on|tablet” max_width=”100%” module_alignment=”left” custom_margin=”|374px||||” locked=”off” global_colors_info=”{}”]<\/p>\n Maak kennis met onze experts en thought leaders die hun inzichten en praktijkervaring delen. Reserveer vooraf<\/a> (beperkte plekken) \u00f3f schuif aan als er plek is wanneer je langsloopt.<\/span><\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”3_5,2_5″ make_equal=”on” custom_padding_last_edited=”on|phone” _builder_version=”4.27.5″ _module_preset=”default” background_color=”#091677″ custom_margin=”||||false|false” custom_padding=”|40px|40px|40px|false|false” custom_padding_tablet=”|40px|40px|40px|false|false” custom_padding_phone=”|20px|30px|20px|false|true” border_radii=”on|20px|20px|20px|20px” border_width_all=”2px” border_color_all=”#FFFFFF” global_colors_info=”{}”][et_pb_column type=”3_5″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” header_2_font=”|700|||||||” header_2_text_color=”#FFFFFF” header_2_letter_spacing=”-0.03em” header_2_line_height=”1.2em” width=”92.9%” width_tablet=”100%” width_phone=”100%” width_last_edited=”on|phone” max_width=”100%” module_alignment=”left” custom_margin=”||32px||false|false” custom_margin_tablet=”||12px||false|false” custom_margin_phone=”||12px||false|false” custom_margin_last_edited=”on|phone” animation_direction=”bottom” header_2_font_size_tablet=”32px” header_2_font_size_phone=”28px” header_2_font_size_last_edited=”on|phone” locked=”off” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text disabled_on=”off|off|off” _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”||||false|false” global_colors_info=”{}”]<\/p>\n Relevantie ontstaat niet door vaker communiceren, maar door slimmer inspelen op gedrag en context. CRM helpt je om data te vertalen naar communicatie die logisch en persoonlijk aanvoelt voor de consument. Dat verhoogt de Consumer Experience en levert aantoonbaar betere conversie op.<\/span><\/p>\n [\/et_pb_text][et_pb_button button_url=”#aanmelden” button_text=”Woensdag | 11:00 – 11:15″ _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”||15px||false|false” custom_padding=”||||false|false” global_colors_info=”{}”][\/et_pb_button][et_pb_button button_url=”#aanmelden” button_text=”Donderdag | 11:00 – 11:15″ _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”||15px||false|false” custom_padding=”||||false|false” global_colors_info=”{}”][\/et_pb_button][et_pb_button button_url=”#aanmelden” button_text=”Reserveer plek” _builder_version=”4.27.5″ _module_preset=”default” custom_button=”on” button_text_color=”#FFFFFF” button_bg_color=”RGBA(255,255,255,0)” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][et_pb_column type=”2_5″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][dsm_flipbox _builder_version=”4.27.5″ _module_preset=”default” module_alignment=”center” custom_margin=”||||false|false” custom_css_free_form=”selector .dsm-flipbox {|| height: 400px;||}||||selector .dsm_flipbox_child {|| text-align: left;||}” global_colors_info=”{}”][dsm_flipbox_child title=”Wouter Vos” image=”https:\/\/deployteq.com\/wp-content\/uploads\/2026\/02\/Speaker-Clever-Strategy-Wouter-Vos-08-08.png” image_max_width=”240px” button_url_new_window=”1″ _builder_version=”4.27.5″ _module_preset=”default” header_level=”h4″ header_font=”Poppins|700|||||||” header_text_align=”left” header_text_color=”#3399FF” header_font_size=”26px” content_text_color=”#142893″ module_alignment=”left” custom_margin=”||||false|false” global_colors_info=”{}” parent_header_level=”h4″]Strategy Director Marketing Automation Specialist [\/dsm_flipbox_child][dsm_flipbox_child button_url_new_window=”1″ _builder_version=”4.27.5″ _module_preset=”default” header_font_size=”18px” content_text_color=”#142893″ content_font_size=”12px” global_colors_info=”{}” parent_header_level=”h4″]<\/p>\n .<\/span><\/p>\n [\/dsm_flipbox_child][\/dsm_flipbox][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” header_2_font=”|700|||||||” header_2_text_color=”#FFFFFF” header_2_letter_spacing=”-0.03em” header_2_line_height=”1.2em” width=”92.9%” width_tablet=”100%” width_phone=”100%” width_last_edited=”on|phone” max_width=”100%” module_alignment=”left” custom_margin=”||32px||false|false” custom_margin_tablet=”||12px||false|false” custom_margin_phone=”||12px||false|false” custom_margin_last_edited=”on|phone” animation_direction=”bottom” header_2_font_size_tablet=”32px” header_2_font_size_phone=”28px” header_2_font_size_last_edited=”on|phone” locked=”off” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text disabled_on=”off|off|off” _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”||||false|false” global_colors_info=”{}”]In de talk nemen we je mee hoe Uitgekookt automation flows heeft ingericht op basis van RFM-segmentatie. Alles met als doel om klanten persoonlijk en schaalbaar te benaderen. We nemen je mee van onboarding tot loyaliteit: hoe nieuwe klanten stap voor stap naar herhaalaankopen worden begeleid, hoe churn wordt voorkomen en hoe loyale klanten extra aandacht krijgen via e-mail, push notificaties en direct print.<\/span> [\/et_pb_text][et_pb_text disabled_on=”off|off|off” _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”||||false|false” global_colors_info=”{}”]Het versturen van een digitale cadeaukaart is meer dan een transactie: het is een geefmoment. In deze keynote laat Nick zien hoe VVV cadeaukaarten web en e-mail automation combineert om geven \u00e9n ontvangen persoonlijker te maken. Die data vormt vervolgens de basis voor relevante, terugkerende campagnes met meetbare impact.<\/span>[\/et_pb_text][et_pb_button button_url=”#aanmelden” button_text=”Woensdag | 13:00 – 13:15″ _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”||15px||false|false” custom_padding=”||||false|false” global_colors_info=”{}”][\/et_pb_button][et_pb_button button_url=”#aanmelden” button_text=”Donderdag 14:00 – 14:15″ _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”||15px||false|false” custom_padding=”||||false|false” global_colors_info=”{}”][\/et_pb_button][et_pb_button button_url=”#aanmelden” button_text=”Reserveer plek” _builder_version=”4.27.5″ _module_preset=”default” custom_button=”on” button_text_color=”#FFFFFF” button_bg_color=”RGBA(255,255,255,0)” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][et_pb_column type=”2_5″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][dsm_flipbox _builder_version=”4.27.5″ _module_preset=”default” module_alignment=”center” custom_margin=”||||false|false” custom_css_free_form=”selector .dsm-flipbox {|| height: 400px;||}||||selector .dsm_flipbox_child {|| text-align: left;||}” global_colors_info=”{}”][dsm_flipbox_child title=”Nick van den Broek” image=”https:\/\/deployteq.com\/wp-content\/uploads\/2026\/02\/Speaker-VVV-Nick-08-1.png” image_max_width=”240px” button_url_new_window=”1″ _builder_version=”4.27.5″ _module_preset=”default” header_level=”h4″ header_font=”Poppins|700|||||||” header_text_align=”left” header_text_color=”#3399FF” header_font_size=”26px” content_text_color=”#142893″ module_alignment=”left” custom_margin=”||||false|false” global_colors_info=”{}” parent_header_level=”h4″]E-mail & CRM Marketeer [\/et_pb_text][et_pb_text disabled_on=”off|off|off” _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”||||false|false” global_colors_info=”{}”]De flexibiliteit van Deployteq maakt het mogelijk om razendsnel van start te gaan met het bouwen van je e-mails en campagnes. En, wanneer je je e-mails in meerdere talen wilt versturen is het zelfs mogelijk om AI snel te integreren via de webhooks, datamodel en API van Deployteq. Wil je meer weten, loop dan langs onze stand 162 om meer inzicht te krijgen tijdens deze Small Talk.<\/span>[\/et_pb_text][et_pb_button button_url=”#aanmelden” button_text=”Woensdag | 13:30 – 13:45″ _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”||15px||false|false” custom_padding=”||||false|false” global_colors_info=”{}”][\/et_pb_button][et_pb_button button_url=”#aanmelden” button_text=”Donderdag | 16:00 – 16:15″ _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”||15px||false|false” custom_padding=”||||false|false” global_colors_info=”{}”][\/et_pb_button][et_pb_button button_url=”#aanmelden” button_text=”Reserveer plek” _builder_version=”4.27.5″ _module_preset=”default” custom_button=”on” button_text_color=”#FFFFFF” button_bg_color=”RGBA(255,255,255,0)” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”||||false|false” custom_padding=”40px||40px||true|false” custom_padding_tablet=”40px||40px||true|false” custom_padding_phone=”20px||20px||true|false” border_width_all=”2px” border_color_all=”#FFFFFF” border_width_top=”0px” border_width_right=”0px” border_width_bottom=”0px” border_width_left=”0px” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.19.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_icon font_icon=”7||divi||400″ icon_color=”#3399FF” icon_width=”64px” _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”0px||0px||false|false” custom_padding=”0px||0px||false|false” animation_style=”bounce” animation_duration=”650ms” animation_delay=”550ms” global_colors_info=”{}”][\/et_pb_icon][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_4,1_4″ make_equal=”on” custom_padding_last_edited=”on|phone” _builder_version=”4.27.5″ _module_preset=”default” background_color=”#091677″ custom_margin=”||||false|false” custom_padding=”|40px|40px|40px|false|false” custom_padding_tablet=”|40px|40px|40px|false|false” custom_padding_phone=”|20px|30px|20px|false|true” border_radii=”on|20px|20px|20px|20px” border_width_all=”2px” border_color_all=”#FFFFFF” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” header_2_font=”|700|||||||” header_2_text_color=”#FFFFFF” header_2_letter_spacing=”-0.03em” header_2_line_height=”1.2em” width=”92.9%” width_tablet=”100%” width_phone=”100%” width_last_edited=”on|phone” max_width=”100%” module_alignment=”left” custom_margin=”||32px||false|false” custom_margin_tablet=”||12px||false|false” custom_margin_phone=”||12px||false|false” custom_margin_last_edited=”on|phone” animation_direction=”bottom” header_2_font_size_tablet=”32px” header_2_font_size_phone=”28px” header_2_font_size_last_edited=”on|phone” locked=”off” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text disabled_on=”off|off|off” _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”||||false|false” global_colors_info=”{}”]Preston Palace is h\u00e9t All-inclusive Family Resort van Nederland. In deze sessie laten we zien hoe Preston Palace in elke fase van de customer journey relevant en persoonlijk communiceert met \u00e9\u00e9n doel: alles wordt geregeld voor de bezoeker. Voor, tijdens en na het verblijf. Marketing Automation Specialist [\/dsm_flipbox_child][dsm_flipbox_child button_url_new_window=”1″ _builder_version=”4.27.5″ _module_preset=”default” header_font_size=”18px” content_text_color=”#142893″ content_font_size=”12px” global_colors_info=”{}” parent_header_level=”h4″]<\/p>\n .<\/span><\/p>\n [\/dsm_flipbox_child][\/dsm_flipbox][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”||||false|false” custom_padding=”40px||40px||true|false” custom_padding_tablet=”40px||40px||true|false” custom_padding_phone=”20px||20px||true|false” border_width_all=”2px” border_color_all=”#FFFFFF” border_width_top=”0px” border_width_right=”0px” border_width_bottom=”0px” border_width_left=”0px” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.19.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_icon font_icon=”7||divi||400″ icon_color=”#3399FF” icon_width=”64px” _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”0px||0px||false|false” custom_padding=”0px||0px||false|false” animation_style=”bounce” animation_duration=”650ms” animation_delay=”550ms” global_colors_info=”{}”][\/et_pb_icon][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_2″ make_equal=”on” custom_padding_last_edited=”on|phone” disabled_on=”on|on|on” _builder_version=”4.27.5″ _module_preset=”default” background_color=”#091677″ custom_margin=”||||false|false” custom_padding=”|40px|40px|40px|false|false” custom_padding_tablet=”|40px|40px|40px|false|false” custom_padding_phone=”|20px|30px|20px|false|true” border_radii=”on|20px|20px|20px|20px” border_width_all=”2px” border_color_all=”#FFFFFF” disabled=”on” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][dsm_flipbox _builder_version=”4.27.5″ _module_preset=”default” module_alignment=”center” custom_margin=”||||false|false” custom_css_free_form=”selector .dsm-flipbox {|| height: 400px;||}||||selector .dsm_flipbox_child {|| text-align: left;||}” global_colors_info=”{}”][dsm_flipbox_child title=”Derk Bakker” image=”https:\/\/deployteq.com\/wp-content\/uploads\/2026\/02\/Speaker-Friday-Derk-Bakker-04.png” image_max_width=”240px” button_url_new_window=”1″ _builder_version=”4.27.5″ _module_preset=”default” header_level=”h4″ header_font=”Poppins|700|||||||” header_text_align=”left” header_text_color=”#3399FF” header_font_size=”26px” content_text_color=”#142893″ module_alignment=”right” custom_margin=”||||false|false” global_colors_info=”{}” parent_header_level=”h4″]Marketing Automation Specialist [\/et_pb_text][et_pb_text disabled_on=”off|off|off” _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”||||false|false” global_colors_info=”{}”]Veel organisaties willen aan de slag met automation, maar lopen vast op versnipperde tooling en data die niet (goed) beschikbaar is. In deze sessie laten we zien hoe RCN Vakantieparken daar orde in heeft gebracht: door keuzes te maken, op te schonen en te focussen op wat je bouwt \u00e9n gebruikt. [\/et_pb_text][et_pb_text disabled_on=”off|off|off” _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”||||false|false” global_colors_info=”{}”]Veel e-mailcampagnes worden nog steeds gestuurd op een kalender. Maar klanten kopen niet volgens jouw planning \u2014 ze kopen wanneer hun behoefte ontstaat.<\/span><\/p>\n In deze sessie ontdek je hoe je met een CDP, een Next Best Offer-model en slimme timing\/signalen e-mailcampagnes transformeert van bulkcommunicatie naar realtime relevantie.<\/span><\/p>\n Je leert:<\/span><\/p>\n [\/et_pb_text][et_pb_text disabled_on=”off|off|off” _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”||||false|false” global_colors_info=”{}”]Bekend van zijn boek Schrijven voor het Brein laat Martin zien hoe je teksten schrijft die \u00e9cht raken en converteren, met ChatGPT als tweede marketingbrein. Daarnaast neemt hij je mee in de shift van SEO naar GEO en hoe je zichtbaar blijft in een wereld van AI-zoekmachines.<\/span>[\/et_pb_text][et_pb_button button_url=”#aanmelden” button_text=”Donderdag | 13:00 – 13:15″ _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”||15px||false|false” custom_padding=”||||false|false” global_colors_info=”{}”][\/et_pb_button][et_pb_button button_url=”#aanmelden” button_text=”Reserveer plek” _builder_version=”4.27.5″ _module_preset=”default” custom_button=”on” button_text_color=”#FFFFFF” button_bg_color=”RGBA(255,255,255,0)” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=”on|desktop” disabled_on=”off|off|off” module_id=”aanmelden” _builder_version=”4.27.5″ _module_preset=”default” background_color=”#FFFFFF” background_enable_image=”off” background_size=”custom” background_image_width=”80%” background_position=”center_right” custom_margin=”60px||||false|false” custom_padding=”|40px|40px|40px|false|false” custom_padding_tablet=”|40px|40px|40px|false|false” custom_padding_phone=”|20px|30px|20px|false|true” background_last_edited=”off|tablet” background_image_width_tablet=”100%” background_position_tablet=”bottom_center” background_vertical_offset_tablet=”25%” border_radii=”on|20px|20px|20px|20px” border_color_all=”#54eb9a” global_colors_info=”{}”][et_pb_column type=”4_4″ module_class=”inline-buttons” _builder_version=”4.27.4″ _module_preset=”default” animation_style=”slide” animation_direction=”bottom” animation_delay=”300ms” animation_intensity_slide=”3%” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” header_2_font=”|700|||||||” header_2_font_size=”32px” header_2_letter_spacing=”-0.03em” header_2_line_height=”1.3em” width=”88.9%” width_tablet=”100%” width_phone=”100%” width_last_edited=”on|desktop” max_width=”100%” custom_margin=”||0px||false|false” custom_padding=”||0px||false|false” animation_style=”slide” animation_direction=”bottom” animation_duration=”900ms” animation_delay=”800ms” animation_intensity_slide=”2%” header_2_font_size_tablet=”32px” header_2_font_size_phone=”24px” header_2_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_code _builder_version=”4.27.5″ _module_preset=”default” background_color=”#FFFFFF” custom_margin=”0px||||false|false” custom_css_free_form=”selector iframe {|| min-height: 1309px;|| width: 100%;||}||||@media screen and (max-width: 980px) {|| selector iframe {|| min-height: 1800px;|| }||}||||@media screen and (max-width: 767px) {|| selector iframe {|| min-height: 2960px;|| }||}” border_color_all=”#3399FF” global_colors_info=”{}”] [\/et_pb_text][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” width=”96.2%” width_tablet=”100%” width_phone=”100%” width_last_edited=”on|tablet” max_width=”100%” module_alignment=”left” custom_margin=”|374px||||” locked=”off” global_colors_info=”{}”]<\/p>\n Sluit aan bij \u00e9\u00e9n van de Big Talks in de grote zalen, voor maximale inspiratie over de meeste impactvolle case studies uit de branche.<\/span><\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_4,1_4″ make_equal=”on” custom_padding_last_edited=”on|phone” _builder_version=”4.27.5″ _module_preset=”default” background_color=”#3399FF” background_image=”https:\/\/deployteq.com\/wp-content\/uploads\/2026\/02\/BG_Deployteq_2-scaled.png” parallax=”on” width=”60%” custom_margin=”4em||||false|false” custom_padding=”|40px|40px|40px|false|false” custom_padding_tablet=”|40px|40px|40px|false|false” custom_padding_phone=”|20px|30px|20px|false|true” border_radii=”on|20px|20px|20px|20px” border_width_all=”2px” border_color_all=”#FFFFFF” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” header_2_font=”|700|||||||” header_2_text_color=”#FFFFFF” header_2_letter_spacing=”-0.03em” header_2_line_height=”1.2em” width=”92.9%” width_tablet=”100%” width_phone=”100%” width_last_edited=”on|phone” max_width=”100%” module_alignment=”left” custom_margin=”||32px||false|false” custom_margin_tablet=”||12px||false|false” custom_margin_phone=”||12px||false|false” custom_margin_last_edited=”on|phone” animation_direction=”bottom” header_2_font_size_tablet=”32px” header_2_font_size_phone=”28px” header_2_font_size_last_edited=”on|phone” locked=”off” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text disabled_on=”off|off|off” _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”||||false|false” global_colors_info=”{}”]Hyperpersonalisatie werkt alleen als klantdata \u00e9cht samenkomt. In de praktijk zien we veelal dat bedrijven beschikken over waardevolle data, maar door versnipperde systemen blijft de impact uit. Met een slimme koppellaag vormen we de ontbrekende schakel tussen data, kanalen en automatisering. Vanuit onze ervaring in data \u00e9n automation tonen we hoe je die lagen samenbrengt tot \u00e9\u00e9n krachtig geheel. Wat resulteert in groei in omzet en verhoging van klantwaarde. Aan de hand van concrete cases als Uitgekookt, Hilton en Huiskes-Kokkeler maken we het praktisch en toepasbaar. Laat je inspireren en ontdek hoe je met de juiste data-koppeling impact maakt in elke fase van je klantreis.<\/span>[\/et_pb_text][et_pb_button button_text=”Woensdag | 14:45 – 15:15″ _builder_version=”4.27.5″ _module_preset=”default” custom_button=”on” button_text_color=”#FFFFFF” custom_margin=”||15px||false|false” custom_padding=”||||false|false” global_colors_info=”{}”][\/et_pb_button][et_pb_button button_text=”Zaal 10″ _builder_version=”4.27.5″ _module_preset=”default” custom_button=”on” button_text_color=”#FFFFFF” custom_margin=”||15px||false|false” custom_padding=”||||false|false” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.5″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” border_radii=”off|20px|||20px” border_width_all=”2px” border_color_all=”RGBA(255,255,255,0)” border_width_right=”0px” global_colors_info=”{}”][dsm_flipbox _builder_version=”4.27.5″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” module_alignment=”center” height=”600px” custom_margin=”50px||||false|false” custom_padding=”||||false|false” custom_css_free_form=”selector .dsm-flipbox {|| height: 400px;||}||||selector .dsm_flipbox_child {|| text-align: left;||}” global_colors_info=”{}”][dsm_flipbox_child title=”Ron Kassies” image=”https:\/\/deployteq.com\/wp-content\/uploads\/2026\/02\/Speaker-Friday-Ron-11.png” image_max_width=”200px” button_url_new_window=”1″ _builder_version=”4.27.5″ _module_preset=”default” header_level=”h4″ header_font=”Poppins|700|||||||” header_text_align=”left” header_text_color=”#3399FF” header_font_size=”26px” content_text_color=”#142893″ module_alignment=”left” height=”200px” custom_margin=”||||false|false” global_colors_info=”{}” parent_header_level=”h4″]<\/p>\n [\/dsm_flipbox_child][dsm_flipbox_child button_url_new_window=”1″ _builder_version=”4.27.5″ _module_preset=”default” header_font_size=”18px” content_text_color=”#142893″ content_font_size=”12px” height=”200px” global_colors_info=”{}” parent_header_level=”h4″]<\/p>\n Ron Kassies is Data Specialist en kartrekker binnen Team Data. Hij is verantwoordelijk voor zowel de strategische inrichting als de technische implementatie van interne initiatieven en diverse klanttrajecten. [\/dsm_flipbox_child][\/dsm_flipbox][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.5″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” border_radii=”off|20px|||20px” border_width_all=”2px” border_color_all=”RGBA(255,255,255,0)” border_width_right=”0px” global_colors_info=”{}”][dsm_flipbox _builder_version=”4.27.5″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” module_alignment=”center” height=”600px” custom_margin=”50px||||false|false” custom_padding=”||||false|false” custom_css_free_form=”selector .dsm-flipbox {|| height: 400px;||}||||selector .dsm_flipbox_child {|| text-align: left;||}” global_colors_info=”{}”][dsm_flipbox_child title=”Mad\u00e9e Reinerink” image=”https:\/\/deployteq.com\/wp-content\/uploads\/2026\/02\/Speaker-Friday-Madee-Reinerink-07.png” image_max_width=”200px” button_url_new_window=”1″ _builder_version=”4.27.5″ _module_preset=”default” header_level=”h4″ header_font=”Poppins|700|||||||” header_text_align=”left” header_text_color=”#3399FF” header_font_size=”26px” content_text_color=”#142893″ module_alignment=”left” height=”200px” custom_margin=”||||false|false” global_colors_info=”{}” parent_header_level=”h4″]<\/p>\n [\/dsm_flipbox_child][dsm_flipbox_child button_url_new_window=”1″ _builder_version=”4.27.5″ _module_preset=”default” header_font_size=”18px” content_text_color=”#142893″ content_font_size=”12px” height=”200px” global_colors_info=”{}” parent_header_level=”h4″]Madee Reinerink is Marketing Automation Specialist en lead van het team Automation. Ze is verantwoordelijk voor zowel de strategische richting als de technische implementatie van automation flows binnen uiteenlopende klanttrajecten. Met haar diepgaande kennis van marketing automation weet Mad\u00e9e doelgerichte campagnes op te zetten die bijdragen aan klantbinding, conversie en merkbeleving.<\/span>[\/dsm_flipbox_child][\/dsm_flipbox][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_4,1_4″ make_equal=”on” custom_padding_last_edited=”on|phone” _builder_version=”4.27.5″ _module_preset=”default” background_color=”#3399FF” background_image=”https:\/\/deployteq.com\/wp-content\/uploads\/2026\/02\/BG_Deployteq_2-scaled.png” parallax=”on” width=”60%” custom_margin=”4em||||false|false” custom_padding=”|40px|40px|40px|false|false” custom_padding_tablet=”|40px|40px|40px|false|false” custom_padding_phone=”|20px|30px|20px|false|true” border_radii=”on|20px|20px|20px|20px” border_width_all=”2px” border_color_all=”#FFFFFF” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” header_2_font=”|700|||||||” header_2_text_color=”#FFFFFF” header_2_letter_spacing=”-0.03em” header_2_line_height=”1.2em” width=”92.9%” width_tablet=”100%” width_phone=”100%” width_last_edited=”on|phone” max_width=”100%” module_alignment=”left” custom_margin=”||32px||false|false” custom_margin_tablet=”||12px||false|false” custom_margin_phone=”||12px||false|false” custom_margin_last_edited=”on|phone” animation_direction=”bottom” header_2_font_size_tablet=”32px” header_2_font_size_phone=”28px” header_2_font_size_last_edited=”on|phone” locked=”off” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text disabled_on=”off|off|off” _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”||||false|false” global_colors_info=”{}”]De toekomst van e-commerce is hyper-intelligent. Clever Strategy en Friday Digital Agency bundelen hun expertise om je te laten zien hoe de combinatie van AI, het \u2018Golden Record\u2019 en Marketing Automation de klantbeleving definitief verandert. Geen vage vergezichten, maar concrete cases en bewezen strategie\u00ebn om met Marketing Automation en Personalisatie direct resultaat te boeken. Ontdek hoe je van chaos naar 300% meer relevantie gaat!<\/span>[\/et_pb_text][et_pb_button button_text=”Donderdag | 13:15 – 13:45″ _builder_version=”4.27.5″ _module_preset=”default” custom_button=”on” button_text_color=”#FFFFFF” custom_margin=”||15px||false|false” custom_padding=”||||false|false” global_colors_info=”{}”][\/et_pb_button][et_pb_button button_text=”Zaal 8″ _builder_version=”4.27.5″ _module_preset=”default” custom_button=”on” button_text_color=”#FFFFFF” custom_margin=”||15px||false|false” custom_padding=”||||false|false” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.5″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” border_radii=”off|20px|||20px” border_width_all=”2px” border_color_all=”RGBA(255,255,255,0)” border_width_right=”0px” global_colors_info=”{}”][dsm_flipbox _builder_version=”4.27.5″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” module_alignment=”center” height=”100%” custom_margin=”50px||||false|false” custom_css_free_form=”selector .dsm-flipbox {|| height: 400px;||}||||selector .dsm_flipbox_child {|| text-align: left;||}” global_colors_info=”{}”][dsm_flipbox_child title=”Wouter Vos” image=”https:\/\/deployteq.com\/wp-content\/uploads\/2026\/02\/Speaker-Clever-Strategy-Wouter-Vos-08-08-1.png” image_max_width=”200px” button_url_new_window=”1″ _builder_version=”4.27.5″ _module_preset=”default” header_level=”h4″ header_font=”Poppins|700|||||||” header_text_align=”left” header_text_color=”#3399FF” header_font_size=”26px” content_text_color=”#142893″ module_alignment=”left” custom_margin=”||||false|false” global_colors_info=”{}” parent_header_level=”h4″]<\/p>\n \nStrategy Director Wouter combineert als Strategy Director bij Clever Strategy zijn ervaring uit marktonderzoek en de creatieve sector. Hij richt zich op visie, consumer journeys en complexe strategie\u00ebn. Zijn passie: relaties bouwen tussen merken en consumenten. Vanuit nieuwe invalshoeken en met oplossingsgerichte idee\u00ebn, daagt hij het hele marketinglandschap uit om te vernieuwen.<\/span><\/p>\n [\/dsm_flipbox_child][\/dsm_flipbox][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.5″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” border_radii=”off|20px|||20px” border_width_all=”2px” border_color_all=”RGBA(255,255,255,0)” border_width_right=”0px” global_colors_info=”{}”][dsm_flipbox _builder_version=”4.27.5″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” module_alignment=”center” height=”100%” custom_margin=”50px||||false|false” custom_css_free_form=”selector .dsm-flipbox {|| height: 400px;||}||||selector .dsm_flipbox_child {|| text-align: left;||}” global_colors_info=”{}”][dsm_flipbox_child title=”Gerben Heerspink” image=”https:\/\/deployteq.com\/wp-content\/uploads\/2026\/02\/Speaker-Friday-Gerben-10-1.png” image_max_width=”200px” button_url_new_window=”1″ _builder_version=”4.27.5″ _module_preset=”default” header_level=”h4″ header_font=”Poppins|700|||||||” header_text_align=”left” header_text_color=”#3399FF” header_font_size=”26px” content_text_color=”#142893″ module_alignment=”left” custom_margin=”||||false|false” global_colors_info=”{}” parent_header_level=”h4″]<\/p>\n Digital Strategist [\/dsm_flipbox_child][dsm_flipbox_child button_url_new_window=”1″ _builder_version=”4.27.5″ _module_preset=”default” header_font_size=”18px” content_text_color=”#142893″ content_font_size=”12px” global_colors_info=”{}” parent_header_level=”h4″]Gerben is expert in business strategie met brede kennis van marketing en development. Hij ondersteunt klanten bij complexe digitale groeivraagstukken. Waar strategie en uitvoering elkaar raken, zorgt Gerben voor helderheid en concrete stappen om met elkaar de beoogde groei te realiseren.<\/span>[\/dsm_flipbox_child][\/dsm_flipbox][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”3_5,2_5″ make_equal=”on” custom_padding_last_edited=”on|phone” _builder_version=”4.27.5″ _module_preset=”default” background_color=”#3399FF” background_image=”https:\/\/deployteq.com\/wp-content\/uploads\/2026\/02\/BG_Deployteq_2-scaled.png” parallax=”on” width=”60%” custom_margin=”4em||||false|false” custom_padding=”|40px|40px|40px|false|false” custom_padding_tablet=”|40px|40px|40px|false|false” custom_padding_phone=”|20px|30px|20px|false|true” border_radii=”on|20px|20px|20px|20px” border_width_all=”2px” border_color_all=”#FFFFFF” global_colors_info=”{}”][et_pb_column type=”3_5″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” header_2_font=”|700|||||||” header_2_text_color=”#FFFFFF” header_2_letter_spacing=”-0.03em” header_2_line_height=”1.2em” width=”92.9%” width_tablet=”100%” width_phone=”100%” width_last_edited=”on|phone” max_width=”100%” module_alignment=”left” custom_margin=”||32px||false|false” custom_margin_tablet=”||12px||false|false” custom_margin_phone=”||12px||false|false” custom_margin_last_edited=”on|phone” animation_direction=”bottom” header_2_font_size_tablet=”32px” header_2_font_size_phone=”28px” header_2_font_size_last_edited=”on|phone” locked=”off” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text disabled_on=”off|off|off” _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”||||false|false” global_colors_info=”{}”]Je gebruikt AI vast al. Handig, soms indrukwekkend, maar ook losstaand. Want wanneer wordt AI meer dan een hulpmiddel en begint het echt werk over te nemen in je marketingproces? Veel teams voelen dat daar de echte winst zit, maar worstelen met de vraag waar ze moeten beginnen. Bij Figo Pet stelden ze zichzelf die vraag en kozen ze bewust niet voor groots experimenteren, maar voor focus.<\/p>\n E\u00e9n bestaand proces dat structureel beter moest. Door AI strategisch te verankeren in hun marketing automation wonnen ze 1000 uur per jaar terug en brachten ze rust, schaal en consistentie in hun manier van werken. In deze sessie laten Figo Pet en Clever Strategy zien hoe je AI integreert in een workflow in plaats van ernaast zet. Waar begin je, welke keuzes maken het verschil en wanneer weet je zeker dat AI geen hype meer is, maar een vast onderdeel van hoe je team beter presteert.<\/span>[\/et_pb_text][et_pb_button button_text=”Donderdag | 14:45 – 15:15″ _builder_version=”4.27.5″ _module_preset=”default” custom_button=”on” button_text_color=”#FFFFFF” custom_margin=”||15px||false|false” custom_padding=”||||false|false” global_colors_info=”{}”][\/et_pb_button][et_pb_button button_text=”Zaal 6″ _builder_version=”4.27.5″ _module_preset=”default” custom_button=”on” button_text_color=”#FFFFFF” custom_margin=”||15px||false|false” custom_padding=”||||false|false” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][et_pb_column type=”2_5″ _builder_version=”4.27.5″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” border_radii=”off|20px|||20px” border_width_all=”2px” border_color_all=”RGBA(255,255,255,0)” border_width_right=”0px” global_colors_info=”{}”][dsm_flipbox _builder_version=”4.27.5″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” module_alignment=”center” custom_margin=”50px||||false|false” custom_css_free_form=”selector .dsm-flipbox {|| height: 400px;||}||||selector .dsm_flipbox_child {|| text-align: left;||}” global_colors_info=”{}”][dsm_flipbox_child title=”Dana Rhoades” image=”https:\/\/deployteq.com\/wp-content\/uploads\/2026\/02\/Speaker-Clever-Strategy-Dana-09.png” image_max_width=”240px” button_url_new_window=”1″ _builder_version=”4.27.5″ _module_preset=”default” header_level=”h4″ header_font=”Poppins|700|||||||” header_text_align=”left” header_text_color=”#3399FF” header_font_size=”26px” content_text_color=”#142893″ module_alignment=”left” custom_margin=”||||false|false” global_colors_info=”{}” parent_header_level=”h4″]Head of Strategy & Insights [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”||||false|false” custom_padding=”0px||0px||true|false” animation_direction=”bottom” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.19.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/deployteq.com\/wp-content\/uploads\/2025\/09\/Travel-Aviation-Authenticiteit-Beleving-1.png” alt=”Retail brands using CDP” title_text=”Travel & Aviation – Authenticiteit & Beleving” _builder_version=”4.27.4″ _module_preset=”default” border_radii=”on|20px|20px|20px|20px” border_radii_tablet=”on|20px|20px|20px|20px” border_radii_phone=”on|10px|10px|10px|10px” border_radii_last_edited=”on|phone” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” header_3_font=”|700|||||||” header_3_text_color=”#FFFFFF” header_3_font_size=”24px” header_3_line_height=”1.4em” width=”92.9%” width_tablet=”100%” width_phone=”100%” width_last_edited=”on|phone” max_width=”100%” module_alignment=”left” custom_margin=”||16px||false|false” animation_direction=”bottom” header_3_font_size_tablet=”24px” header_3_font_size_phone=”22px” header_3_font_size_last_edited=”on|phone” locked=”off” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” width=”96.2%” width_tablet=”100%” width_phone=”100%” width_last_edited=”on|tablet” max_width=”100%” module_alignment=”left” custom_margin=”|374px||||” locked=”off” global_colors_info=”{}”]<\/p>\n Veel bedrijven investeren vooral in nieuwe klanten, terwijl de grootste groeipotentie vaak zit in de klanten die je al hebt. Op dit event ontdek je hoe je klantwaarde verhoogt: klanten langer vasthouden, herhaalaankopen stimuleren en meer omzet halen uit bestaande relaties.<\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/deployteq.com\/wp-content\/uploads\/2025\/09\/Travel-Aviation-Connect-journey-1.png” alt=”Retail brands using CDP” title_text=”Travel & Aviation – Connect journey” _builder_version=”4.27.4″ _module_preset=”default” border_radii=”on|20px|20px|20px|20px” border_radii_tablet=”on|20px|20px|20px|20px” border_radii_phone=”on|10px|10px|10px|10px” border_radii_last_edited=”on|phone” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” header_3_font=”|700|||||||” header_3_text_color=”#FFFFFF” header_3_font_size=”24px” header_3_line_height=”1.4em” width=”92.9%” width_tablet=”100%” width_phone=”100%” width_last_edited=”on|phone” max_width=”100%” module_alignment=”left” custom_margin=”||16px||false|false” animation_direction=”bottom” header_3_font_size_tablet=”24px” header_3_font_size_phone=”22px” header_3_font_size_last_edited=”on|phone” locked=”off” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” width=”96.2%” width_tablet=”100%” width_phone=”100%” width_last_edited=”on|tablet” max_width=”100%” module_alignment=”left” custom_margin=”|374px||||” locked=”off” global_colors_info=”{}”]<\/p>\n E-mail en andere owned kanalen worden in B2B nog vaak ad hoc ingezet, omdat sales prioriteit heeft, IT complex is en marketingteams al overvol zitten. 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Tijdens het event delen B2B-marketeers concrete aanpakken en resultaten, zodat je met direct toepasbare idee\u00ebn naar huis gaat. 100% B2B, informeel en gratis.<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ disabled_on=”on|on|on” admin_label=”Section” _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”||||false|false” custom_padding=”4em||4em||true|false” da_disable_devices=”off|off|off” disabled=”on” global_colors_info=”{}” da_is_popup=”off” da_exit_intent=”off” da_has_close=”on” da_alt_close=”off” da_dark_close=”off” da_not_modal=”on” da_is_singular=”off” da_with_loader=”off” da_has_shadow=”on”][et_pb_row module_id=”5redenen” _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”0px||0px||true|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.24.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” 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custom_margin_last_edited=”on|tablet” animation_style=”slide” animation_direction=”bottom” animation_delay=”300ms” animation_intensity_slide=”5%” header_2_font_size_tablet=”32px” header_2_font_size_phone=”28px” header_2_font_size_last_edited=”on|phone” header_3_font_size_tablet=”” header_3_font_size_phone=”24px” header_3_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_icon font_icon=”7||divi||400″ icon_color=”#3399FF” icon_width=”64px” _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”27px|||||” animation_style=”bounce” animation_duration=”650ms” animation_delay=”550ms” global_colors_info=”{}”][\/et_pb_icon][\/et_pb_column_inner][\/et_pb_row_inner][et_pb_row_inner custom_padding_last_edited=”off|phone” admin_label=”Smart storage” module_id=”scroll-section-5″ module_class=”scroll-section” _builder_version=”4.24.0″ _module_preset=”default” custom_margin=”||3vw||false|false” custom_margin_tablet=”||40px||false|false” custom_margin_phone=”0px||20px||false|false” custom_margin_last_edited=”on|phone” custom_padding=”0px||0px||true|false” animation_direction=”bottom” global_colors_info=”{}”][et_pb_column_inner saved_specialty_column_type=”2_3″ _builder_version=”4.18.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” header_2_font=”|700|||||||” header_2_text_color=”#54eb9a” header_2_font_size=”5vw” header_2_letter_spacing=”-0.03em” header_2_line_height=”1.2em” header_3_font=”|700|||||||” header_3_text_color=”#142893″ header_3_font_size=”32px” header_3_letter_spacing=”-0.03em” header_3_line_height=”1.3em” custom_margin=”||1vh||false|false” custom_margin_tablet=”||16px||false|false” custom_margin_phone=”||16px||false|false” custom_margin_last_edited=”on|tablet” animation_style=”slide” animation_direction=”bottom” animation_delay=”300ms” animation_intensity_slide=”5%” header_2_font_size_tablet=”32px” header_2_font_size_phone=”28px” header_2_font_size_last_edited=”on|phone” header_3_font_size_tablet=”” header_3_font_size_phone=”24px” header_3_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][\/et_pb_column_inner][\/et_pb_row_inner][\/et_pb_column][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|phone” disabled_on=”on|on|on” admin_label=”Section” _builder_version=”4.27.5″ _module_preset=”default” background_color=”rgba(51,153,255,0.09)” custom_padding=”80px||80px||true|false” custom_padding_tablet=”80px||80px||true|false” custom_padding_phone=”60px||60px||true|false” da_disable_devices=”off|off|off” disabled=”on” global_colors_info=”{}” da_is_popup=”off” da_exit_intent=”off” da_has_close=”on” da_alt_close=”off” da_dark_close=”off” da_not_modal=”on” da_is_singular=”off” da_with_loader=”off” da_has_shadow=”on”][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”0px||0px||true|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” header_2_font=”|700|||||||” header_2_text_color=”#FFFFFF” header_2_font_size=”46px” header_2_letter_spacing=”-0.03em” header_2_line_height=”1.2em” width=”65%” width_tablet=”100%” width_phone=”100%” width_last_edited=”on|phone” max_width=”100%” module_alignment=”left” custom_margin=”||32px||false|false” custom_margin_tablet=”||12px||false|false” custom_margin_phone=”||12px||false|false” custom_margin_last_edited=”on|phone” animation_direction=”bottom” header_2_font_size_tablet=”32px” header_2_font_size_phone=”28px” header_2_font_size_last_edited=”on|phone” locked=”off” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” text_line_height=”2em” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|phone” disabled_on=”on|on|on” admin_label=”Section” _builder_version=”4.27.5″ _module_preset=”default” custom_padding=”80px||0px||false|false” custom_padding_tablet=”80px||0px||false|false” custom_padding_phone=”60px||||false|false” da_disable_devices=”off|off|off” disabled=”on” global_colors_info=”{}” da_is_popup=”off” da_exit_intent=”off” da_has_close=”on” da_alt_close=”off” da_dark_close=”off” da_not_modal=”on” da_is_singular=”off” da_with_loader=”off” da_has_shadow=”on”][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”0px||0px||true|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_cta title=”Aanmelden” button_text=”Schrijf je in” _builder_version=”4.27.5″ _module_preset=”default” header_font=”|700|||||||” header_font_size=”60px” header_line_height=”1.3em” custom_padding=”60px||60px||true|false” custom_padding_tablet=”60px||60px||true|false” custom_padding_phone=”40px|20px|40px|20px|true|true” custom_padding_last_edited=”on|phone” header_font_size_tablet=”48px” header_font_size_phone=”32px” header_font_size_last_edited=”on|tablet” global_colors_info=”{}”]<\/p>\n Het event is kosteloos<\/strong>, maar er is beperkte capaciteit<\/strong>.\n
Small Talkers<\/span><\/h2>\n
Meer relevantie voor je doelgroep met CRM<\/span><\/h2>\n
\n<\/strong>Clever Strategy[\/dsm_flipbox_child][dsm_flipbox_child button_url_new_window=”1″ _builder_version=”4.27.5″ _module_preset=”default” header_font_size=”18px” content_text_color=”#142893″ content_font_size=”12px” global_colors_info=”{}” parent_header_level=”h4″]Wouter combineert als Strategy Director bij Clever Strategy zijn ervaring uit marktonderzoek en de creatieve sector. Hij richt zich op visie, consumer journeys en complexe strategie\u00ebn. Zijn passie: relaties bouwen tussen merken en consumenten. Vanuit nieuwe invalshoeken en met oplossingsgerichte idee\u00ebn, daagt hij het hele marketinglandschap uit om te vernieuwen.[\/dsm_flipbox_child][\/dsm_flipbox][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”||||false|false” custom_padding=”40px||40px||true|false” custom_padding_tablet=”40px||40px||true|false” custom_padding_phone=”20px||20px||true|false” border_width_all=”2px” border_color_all=”#FFFFFF” border_width_top=”0px” border_width_right=”0px” border_width_bottom=”0px” border_width_left=”0px” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.19.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_icon font_icon=”7||divi||400″ icon_color=”#3399FF” icon_width=”64px” _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”0px||0px||false|false” custom_padding=”0px||0px||false|false” animation_style=”bounce” animation_duration=”650ms” animation_delay=”550ms” global_colors_info=”{}”][\/et_pb_icon][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_2″ make_equal=”on” custom_padding_last_edited=”on|phone” _builder_version=”4.27.5″ _module_preset=”default” background_color=”#091677″ custom_margin=”||||false|false” custom_padding=”|40px|40px|40px|false|false” custom_padding_tablet=”|40px|40px|40px|false|false” custom_padding_phone=”|20px|30px|20px|false|true” border_radii=”on|20px|20px|20px|20px” border_width_all=”2px” border_color_all=”#FFFFFF” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][dsm_flipbox _builder_version=”4.27.5″ _module_preset=”default” module_alignment=”center” custom_margin=”||||false|false” custom_css_free_form=”selector .dsm-flipbox {|| height: 400px;||}||||selector .dsm_flipbox_child {|| text-align: left;||}” global_colors_info=”{}”][dsm_flipbox_child title=”Derk Bakker” image=”https:\/\/deployteq.com\/wp-content\/uploads\/2026\/02\/Speaker-Friday-Derk-Bakker-04.png” image_max_width=”240px” button_url_new_window=”1″ _builder_version=”4.27.5″ _module_preset=”default” header_level=”h4″ header_font=”Poppins|700|||||||” header_text_align=”left” header_text_color=”#3399FF” header_font_size=”26px” content_text_color=”#142893″ module_alignment=”right” custom_margin=”||||false|false” global_colors_info=”{}” parent_header_level=”h4″]Marketing Automation Specialist
\n<\/strong>Friday Digital Agency<\/span>[\/dsm_flipbox_child][dsm_flipbox_child button_url_new_window=”1″ _builder_version=”4.27.5″ _module_preset=”default” header_font_size=”18px” content_text_color=”#142893″ content_font_size=”12px” global_colors_info=”{}” parent_header_level=”h4″].<\/span>[\/dsm_flipbox_child][\/dsm_flipbox][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][dsm_flipbox _builder_version=”4.27.5″ _module_preset=”default” module_alignment=”center” custom_margin=”||||false|false” custom_css_free_form=”selector .dsm-flipbox {|| height: 400px;||}||||selector .dsm_flipbox_child {|| text-align: left;||}” global_colors_info=”{}”][dsm_flipbox_child title=”Mad\u00e9e Reinerink” image=”https:\/\/deployteq.com\/wp-content\/uploads\/2026\/02\/Speaker-Friday-Madee-Reinerink-07.png” image_max_width=”240px” button_url_new_window=”1″ _builder_version=”4.27.5″ _module_preset=”default” header_level=”h4″ header_font=”Poppins|700|||||||” header_text_align=”left” header_text_color=”#3399FF” header_font_size=”26px” content_text_color=”#142893″ module_alignment=”right” custom_margin=”||||false|false” global_colors_info=”{}” parent_header_level=”h4″]<\/p>\n
<\/strong>Friday Digital Agency<\/span><\/p>\nVan RFM naar resultaat: datagedreven automation bij Uitgekookt<\/span><\/h2>\n
\n
\nMet concrete voorbeelden en resultaten laten we zien hoe slimme timing, minder korting en datagedreven keuzes zorgen voor meer bestellingen en hogere orderwaardes.[\/et_pb_text][et_pb_button button_url=”#aanmelden” button_text=”Woensdag | 11:45 – 12:00″ _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”||15px||false|false” custom_padding=”||||false|false” global_colors_info=”{}”][\/et_pb_button][et_pb_button button_url=”#aanmelden” button_text=”Donderdag | 11:45 – 12:00″ _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”||15px||false|false” custom_padding=”||||false|false” global_colors_info=”{}”][\/et_pb_button][et_pb_button button_url=”#aanmelden” button_text=”Reserveer plek” _builder_version=”4.27.5″ _module_preset=”default” custom_button=”on” button_text_color=”#FFFFFF” button_bg_color=”RGBA(255,255,255,0)” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”||||false|false” custom_padding=”40px||40px||true|false” custom_padding_tablet=”40px||40px||true|false” custom_padding_phone=”20px||20px||true|false” border_width_all=”2px” border_color_all=”#FFFFFF” border_width_top=”0px” border_width_right=”0px” border_width_bottom=”0px” border_width_left=”0px” global_colors_info=”{}” custom_padding__hover_enabled=”off|desktop”][et_pb_column type=”4_4″ _builder_version=”4.19.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_icon font_icon=”7||divi||400″ icon_color=”#3399FF” icon_width=”64px” _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”0px||0px||false|false” custom_padding=”0px||0px||false|false” animation_style=”bounce” animation_duration=”650ms” animation_delay=”550ms” global_colors_info=”{}”][\/et_pb_icon][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”3_5,2_5″ make_equal=”on” custom_padding_last_edited=”on|phone” _builder_version=”4.27.5″ _module_preset=”default” background_color=”#091677″ custom_margin=”||||false|false” custom_padding=”|40px|40px|40px|false|false” custom_padding_tablet=”|40px|40px|40px|false|false” custom_padding_phone=”|20px|30px|20px|false|true” border_radii=”on|20px|20px|20px|20px” border_width_all=”2px” border_color_all=”#FFFFFF” global_colors_info=”{}”][et_pb_column type=”3_5″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” header_2_font=”|700|||||||” header_2_text_color=”#FFFFFF” header_2_letter_spacing=”-0.03em” header_2_line_height=”1.2em” width=”92.9%” width_tablet=”100%” width_phone=”100%” width_last_edited=”on|phone” max_width=”100%” module_alignment=”left” custom_margin=”||32px||false|false” custom_margin_tablet=”||12px||false|false” custom_margin_phone=”||12px||false|false” custom_margin_last_edited=”on|phone” animation_direction=”bottom” header_2_font_size_tablet=”32px” header_2_font_size_phone=”28px” header_2_font_size_last_edited=”on|phone” locked=”off” global_colors_info=”{}”]<\/p>\nVan transactie naar geefmoment<\/span><\/h2>\n
\n<\/strong>VVV cadeaukaarten<\/span>[\/dsm_flipbox_child][dsm_flipbox_child button_url_new_window=”1″ _builder_version=”4.27.5″ _module_preset=”default” header_font_size=”18px” content_text_color=”#142893″ content_font_size=”12px” global_colors_info=”{}” parent_header_level=”h4″]Nick van den Broek is E-mail & CRM Marketeer bij VVV cadeaukaarten. Sinds 2022 werkt hij aan datagedreven CRM: van de implementatie van een CDP tot geautomatiseerde e-mailcampagnes en gepersonaliseerde communicatie op basis van klantdata en klantgedrag. Eerder was hij bij KommaGo verantwoordelijk voor e-mailmarketing en leidde hij digitale platformontwikkeling.<\/span>[\/dsm_flipbox_child][\/dsm_flipbox][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”||||false|false” custom_padding=”40px||40px||true|false” custom_padding_tablet=”40px||40px||true|false” custom_padding_phone=”20px||20px||true|false” border_width_all=”2px” border_color_all=”#FFFFFF” border_width_top=”0px” border_width_right=”0px” border_width_bottom=”0px” border_width_left=”0px” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.19.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_icon font_icon=”7||divi||400″ icon_color=”#3399FF” icon_width=”64px” _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”0px||0px||false|false” custom_padding=”0px||0px||false|false” animation_style=”bounce” animation_duration=”650ms” animation_delay=”550ms” global_colors_info=”{}”][\/et_pb_icon][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_2″ make_equal=”on” custom_padding_last_edited=”on|phone” _builder_version=”4.27.5″ _module_preset=”default” background_color=”#091677″ custom_margin=”||||false|false” custom_padding=”|40px|40px|40px|false|false” custom_padding_tablet=”|40px|40px|40px|false|false” custom_padding_phone=”|20px|30px|20px|false|true” border_radii=”on|20px|20px|20px|20px” border_width_all=”2px” border_color_all=”#FFFFFF” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][dsm_flipbox _builder_version=”4.27.5″ _module_preset=”default” module_alignment=”center” custom_margin=”||||false|false” custom_css_free_form=”selector .dsm-flipbox {|| height: 400px;||}||||selector .dsm_flipbox_child {|| text-align: left;||}” global_colors_info=”{}”][dsm_flipbox_child title=”Martijn Ketting” image=”https:\/\/deployteq.com\/wp-content\/uploads\/2026\/02\/Speaker-Clever-Strategy-Martijn-Ketting-02.png” image_max_width=”240px” button_url_new_window=”1″ _builder_version=”4.27.5″ _module_preset=”default” header_level=”h4″ header_font=”Poppins|700|||||||” header_text_align=”left” header_text_color=”#3399FF” header_font_size=”26px” content_text_color=”#142893″ module_alignment=”right” custom_margin=”||||false|false” global_colors_info=”{}” parent_header_level=”h4″]Expert Lead Marketing Automation
\n<\/strong>Clever Strategy<\/span>[\/dsm_flipbox_child][dsm_flipbox_child button_url_new_window=”1″ _builder_version=”4.27.5″ _module_preset=”default” header_font_size=”18px” content_text_color=”#142893″ content_font_size=”12px” global_colors_info=”{}” parent_header_level=”h4″]Voor Martijn is marketingtechnologie meer dan een vakgebied, het is zijn passie. Hij ontwikkelt complexe campagne- en automatiseringsoplossingen die direct bijdragen aan resultaat. Wat Martijn onderscheidt? Zijn drive om kennis over technologie en AI toegankelijk te maken voor iedereen.<\/span>[\/dsm_flipbox_child][\/dsm_flipbox][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][dsm_flipbox _builder_version=”4.27.5″ _module_preset=”default” module_alignment=”center” custom_margin=”||||false|false” custom_css_free_form=”selector .dsm-flipbox {|| height: 400px;||}||||selector .dsm_flipbox_child {|| text-align: left;||}” global_colors_info=”{}”][dsm_flipbox_child title=”Ibe de Vries” image=”https:\/\/deployteq.com\/wp-content\/uploads\/2026\/02\/Speaker-Clever-Strategy-Ibe-de-Vries-05.png” image_max_width=”240px” button_url_new_window=”1″ _builder_version=”4.27.5″ _module_preset=”default” header_level=”h4″ header_font=”Poppins|700|||||||” header_text_align=”left” header_text_color=”#3399FF” header_font_size=”26px” content_text_color=”#142893″ module_alignment=”right” custom_margin=”||||false|false” global_colors_info=”{}” parent_header_level=”h4″]Campaign
Developer
\n<\/strong>Clever Strategy<\/span>[\/dsm_flipbox_child][dsm_flipbox_child button_url_new_window=”1″ _builder_version=”4.27.5″ _module_preset=”default” header_font_size=”18px” content_text_color=”#142893″ content_font_size=”12px” global_colors_info=”{}” parent_header_level=”h4″]Ibe de Vries is Campaign Developer bij Clever Strategy en helpt bedrijven om marketing makkelijker en effectiever te maken. Hij weet precies hoe je technologie slim inzet om marketing beter toepasbaar te maken en klantinteracties te verbeteren.
\nHij vertaalt strategie naar slimme oplossingen waarmee bedrijven hun klanten beter bereiken en een persoonlijkere ervaring bieden. Hij deelt zijn ervaring en strategische inzichten, zodat jij direct betere beslissingen kunt nemen.
\n<\/span>[\/dsm_flipbox_child][\/dsm_flipbox][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” header_2_font=”|700|||||||” header_2_text_color=”#FFFFFF” header_2_letter_spacing=”-0.03em” header_2_line_height=”1.2em” width=”92.9%” width_tablet=”100%” width_phone=”100%” width_last_edited=”on|phone” max_width=”100%” module_alignment=”left” custom_margin=”||32px||false|false” custom_margin_tablet=”||12px||false|false” custom_margin_phone=”||12px||false|false” custom_margin_last_edited=”on|phone” animation_direction=”bottom” header_2_font_size_tablet=”32px” header_2_font_size_phone=”28px” header_2_font_size_last_edited=”on|phone” locked=”off” global_colors_info=”{}”]<\/p>\nEen vliegende start met Deployteq en AI<\/span><\/h2>\n
Van boeking tot blijven nagenieten: de optimale traveler journey bij Preston Palace<\/span><\/h2>\n
\n
\nVan een boekingsbevestiging met selfservice check-in, tot het eenvoudig reserveren van een restaurant tijdens het verblijf, en een slimme post-trip opvolging na vertrek. Zo wordt elke stap moeiteloos en elk bezoek \u00e9cht onvergetelijk.
\n<\/span>[\/et_pb_text][et_pb_button button_url=”#aanmelden” button_text=”Woensdag | 14:00 – 14:15″ _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”||15px||false|false” custom_padding=”||||false|false” global_colors_info=”{}”][\/et_pb_button][et_pb_button button_url=”#aanmelden” button_text=”Donderdag | 14:30 – 14:45″ _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”||15px||false|false” custom_padding=”||||false|false” global_colors_info=”{}”][\/et_pb_button][et_pb_button button_url=”#aanmelden” button_text=”Reserveer plek” _builder_version=”4.27.5″ _module_preset=”default” custom_button=”on” button_text_color=”#FFFFFF” button_bg_color=”RGBA(255,255,255,0)” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][dsm_flipbox _builder_version=”4.27.5″ _module_preset=”default” module_alignment=”center” custom_margin=”||||false|false” custom_css_free_form=”selector .dsm-flipbox {|| height: 400px;||}||||selector .dsm_flipbox_child {|| text-align: left;||}” global_colors_info=”{}”][dsm_flipbox_child title=”Derk Bakker” image=”https:\/\/deployteq.com\/wp-content\/uploads\/2026\/02\/Speaker-Friday-Derk-Bakker-04.png” image_max_width=”240px” button_url_new_window=”1″ _builder_version=”4.27.5″ _module_preset=”default” header_level=”h4″ header_font=”Poppins|700|||||||” header_text_align=”left” header_text_color=”#3399FF” header_font_size=”26px” content_text_color=”#142893″ module_alignment=”left” custom_margin=”||||false|false” global_colors_info=”{}” parent_header_level=”h4″]Marketing Automation Specialist
\n<\/strong>Friday Digital Agency<\/span>[\/dsm_flipbox_child][dsm_flipbox_child button_url_new_window=”1″ _builder_version=”4.27.5″ _module_preset=”default” header_font_size=”18px” content_text_color=”#142893″ content_font_size=”12px” global_colors_info=”{}” parent_header_level=”h4″].<\/span>[\/dsm_flipbox_child][\/dsm_flipbox][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][dsm_flipbox _builder_version=”4.27.5″ _module_preset=”default” module_alignment=”center” custom_margin=”||||false|false” custom_css_free_form=”selector .dsm-flipbox {|| height: 400px;||}||||selector .dsm_flipbox_child {|| text-align: left;||}” global_colors_info=”{}”][dsm_flipbox_child title=”Mad\u00e9e Reinerink” image=”https:\/\/deployteq.com\/wp-content\/uploads\/2026\/02\/Speaker-Friday-Madee-Reinerink-07.png” image_max_width=”240px” button_url_new_window=”1″ _builder_version=”4.27.5″ _module_preset=”default” header_level=”h4″ header_font=”Poppins|700|||||||” header_text_align=”left” header_text_color=”#3399FF” header_font_size=”26px” content_text_color=”#142893″ module_alignment=”left” custom_margin=”||||false|false” global_colors_info=”{}” parent_header_level=”h4″]<\/p>\n
<\/strong>Friday Digital Agency<\/span><\/p>\n
\n<\/strong>Friday Digital Agency<\/span>[\/dsm_flipbox_child][dsm_flipbox_child button_url_new_window=”1″ _builder_version=”4.27.5″ _module_preset=”default” header_font_size=”18px” content_text_color=”#142893″ content_font_size=”12px” global_colors_info=”{}” parent_header_level=”h4″].<\/span>[\/dsm_flipbox_child][\/dsm_flipbox][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][dsm_flipbox _builder_version=”4.27.5″ _module_preset=”default” module_alignment=”center” custom_margin=”||||false|false” custom_css_free_form=”selector .dsm-flipbox {|| height: 400px;||}||||selector .dsm_flipbox_child {|| text-align: left;||}” global_colors_info=”{}”][dsm_flipbox_child title=”Mad\u00e9e Reinerink” image=”https:\/\/deployteq.com\/wp-content\/uploads\/2026\/02\/Speaker-Friday-Madee-Reinerink-07.png” image_max_width=”240px” button_url_new_window=”1″ _builder_version=”4.27.5″ _module_preset=”default” header_level=”h4″ header_font=”Poppins|700|||||||” header_text_align=”left” header_text_color=”#3399FF” header_font_size=”26px” content_text_color=”#142893″ module_alignment=”right” custom_margin=”||||false|false” global_colors_info=”{}” parent_header_level=”h4″]Marketing Automation Specialist
\n<\/strong>Friday Digital Agency<\/span>[\/dsm_flipbox_child][dsm_flipbox_child button_url_new_window=”1″ _builder_version=”4.27.5″ _module_preset=”default” header_font_size=”18px” content_text_color=”#142893″ content_font_size=”12px” global_colors_info=”{}” parent_header_level=”h4″].
\n<\/span>[\/dsm_flipbox_child][\/dsm_flipbox][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” header_2_font=”|700|||||||” header_2_text_color=”#FFFFFF” header_2_letter_spacing=”-0.03em” header_2_line_height=”1.2em” width=”92.9%” width_tablet=”100%” width_phone=”100%” width_last_edited=”on|phone” max_width=”100%” module_alignment=”left” custom_margin=”||32px||false|false” custom_margin_tablet=”||12px||false|false” custom_margin_phone=”||12px||false|false” custom_margin_last_edited=”on|phone” animation_direction=”bottom” header_2_font_size_tablet=”32px” header_2_font_size_phone=”28px” header_2_font_size_last_edited=”on|phone” locked=”off” global_colors_info=”{}”]<\/p>\nVan tool-chaos naar controle: Hoe RCN Vakantieparken weer grip kreeg op data & automation<\/span><\/h2>\n
\n
\nMet herkenbare, praktische voorbeelden tonen we hoe RCN een schaalbare basis neerzette waarin data, tooling en teams soepel samenwerken en marketing weer de regie pakt. Zonder extra complexiteit.
\n<\/span>[\/et_pb_text][et_pb_button button_url=”#aanmelden” button_text=”Woensdag | 15:30 – 15:45″ _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”||15px||false|false” custom_padding=”||||false|false” global_colors_info=”{}”][\/et_pb_button][et_pb_button button_url=”#aanmelden” button_text=”Donderdag | 15:00 – 15:15″ _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”||15px||false|false” custom_padding=”||||false|false” global_colors_info=”{}”][\/et_pb_button][et_pb_button button_url=”#aanmelden” button_text=”Reserveer plek” _builder_version=”4.27.5″ _module_preset=”default” custom_button=”on” button_text_color=”#FFFFFF” button_bg_color=”RGBA(255,255,255,0)” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=”on|phone” disabled_on=”on|on|on” _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”||||false|false” custom_padding=”40px||40px||true|false” custom_padding_tablet=”40px||40px||true|false” custom_padding_phone=”20px||20px||true|false” border_width_all=”2px” border_color_all=”#FFFFFF” border_width_top=”0px” border_width_right=”0px” border_width_bottom=”0px” border_width_left=”0px” disabled=”on” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.19.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_icon font_icon=”7||divi||400″ icon_color=”#3399FF” icon_width=”64px” _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”0px||0px||false|false” custom_padding=”0px||0px||false|false” animation_style=”bounce” animation_duration=”650ms” animation_delay=”550ms” global_colors_info=”{}”][\/et_pb_icon][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”3_5,2_5″ make_equal=”on” custom_padding_last_edited=”on|phone” _builder_version=”4.27.5″ _module_preset=”default” background_color=”#091677″ custom_margin=”||||false|false” custom_padding=”|40px|40px|40px|false|false” custom_padding_tablet=”|40px|40px|40px|false|false” custom_padding_phone=”|20px|30px|20px|false|true” border_radii=”on|20px|20px|20px|20px” border_width_all=”2px” border_color_all=”#FFFFFF” global_colors_info=”{}”][et_pb_column type=”3_5″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” header_2_font=”|700|||||||” header_2_text_color=”#FFFFFF” header_2_letter_spacing=”-0.03em” header_2_line_height=”1.2em” width=”92.9%” width_tablet=”100%” width_phone=”100%” width_last_edited=”on|phone” max_width=”100%” module_alignment=”left” custom_margin=”||32px||false|false” custom_margin_tablet=”||12px||false|false” custom_margin_phone=”||12px||false|false” custom_margin_last_edited=”on|phone” animation_direction=”bottom” header_2_font_size_tablet=”32px” header_2_font_size_phone=”28px” header_2_font_size_last_edited=”on|phone” locked=”off” global_colors_info=”{}”]<\/p>\nVan data naar conversie: de kracht van timing en relevantie<\/span><\/h2>\n
\n
\nVoor e-commerce organisaties die willen stoppen met zenden \u2014 en willen beginnen met sturen op klantintelligentie.<\/span>[\/et_pb_text][et_pb_button button_url=”#aanmelden” button_text=”Woensdag | 16:00 – 16:15″ _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”||15px||false|false” custom_padding=”||||false|false” global_colors_info=”{}”][\/et_pb_button][et_pb_button button_url=”#aanmelden” button_text=”Donderdag | 15:30 – 15:45″ _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”||15px||false|false” custom_padding=”||||false|false” global_colors_info=”{}”][\/et_pb_button][et_pb_button button_url=”#aanmelden” button_text=”Reserveer plek” _builder_version=”4.27.5″ _module_preset=”default” custom_button=”on” button_text_color=”#FFFFFF” button_bg_color=”RGBA(255,255,255,0)” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][et_pb_column type=”2_5″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][dsm_flipbox _builder_version=”4.27.5″ _module_preset=”default” module_alignment=”center” custom_margin=”||||false|false” custom_css_free_form=”selector .dsm-flipbox {|| height: 400px;||}||||selector .dsm_flipbox_child {|| text-align: left;||}” global_colors_info=”{}”][dsm_flipbox_child title=”Albert Vogelaar” image=”https:\/\/deployteq.com\/wp-content\/uploads\/2026\/02\/Speaker-Deployteq-Albert-06.png” image_max_width=”240px” button_url_new_window=”1″ _builder_version=”4.27.5″ _module_preset=”default” header_level=”h4″ header_font=”Poppins|700|||||||” header_text_align=”left” header_text_color=”#3399FF” header_font_size=”26px” content_text_color=”#142893″ module_alignment=”left” custom_margin=”||||false|false” global_colors_info=”{}” parent_header_level=”h4″]Lead Strategic Client Development
\n<\/strong>Deployteq<\/span>[\/dsm_flipbox_child][dsm_flipbox_child button_url_new_window=”1″ _builder_version=”4.27.5″ _module_preset=”default” header_font_size=”18px” content_text_color=”#142893″ content_font_size=”12px” global_colors_info=”{}” parent_header_level=”h4″]Albert Vogelaar is Lead Strategic Client Development bij Deployteq en gespecialiseerd in marketing automation en Customer Data Platforms (CDP).
\nHij helpt e-commerce en retailorganisaties om data om te zetten in concrete groei via slimme segmentatie, Next Best Offer-modellen en realtime personalisatie. Zijn aanpak is praktisch, commercieel en altijd gericht op meetbare impact: minder ruis, meer relevantie en hogere conversie.<\/span>[\/dsm_flipbox_child][\/dsm_flipbox][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”||||false|false” custom_padding=”40px||40px||true|false” custom_padding_tablet=”40px||40px||true|false” custom_padding_phone=”20px||20px||true|false” border_width_all=”2px” border_color_all=”#FFFFFF” border_width_top=”0px” border_width_right=”0px” border_width_bottom=”0px” border_width_left=”0px” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.19.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_icon font_icon=”7||divi||400″ icon_color=”#3399FF” icon_width=”64px” _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”0px||0px||false|false” custom_padding=”0px||0px||false|false” animation_style=”bounce” animation_duration=”650ms” animation_delay=”550ms” global_colors_info=”{}”][\/et_pb_icon][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ make_equal=”on” custom_padding_last_edited=”on|phone” _builder_version=”4.27.5″ _module_preset=”default” background_color=”#091677″ custom_margin=”||||false|false” custom_padding=”|40px|40px|40px|false|false” custom_padding_tablet=”|40px|40px|40px|false|false” custom_padding_phone=”|20px|30px|20px|false|true” border_radii=”on|20px|20px|20px|20px” border_width_all=”2px” border_color_all=”#FFFFFF” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][dsm_flipbox _builder_version=”4.27.5″ _module_preset=”default” module_alignment=”center” custom_margin=”||||false|false” custom_css_free_form=”selector .dsm-flipbox {|| height: 400px;||}||||selector .dsm_flipbox_child {|| text-align: left;||}” global_colors_info=”{}”][dsm_flipbox_child title=”Martin van Kranenburg” image=”https:\/\/deployteq.com\/wp-content\/uploads\/2026\/03\/Speaker-Martin-van-Kranenburg-08.png” image_max_width=”240px” button_url_new_window=”1″ _builder_version=”4.27.5″ _module_preset=”default” header_level=”h4″ header_font=”Poppins|700|||||||” header_text_align=”left” header_text_color=”#3399FF” header_font_size=”26px” content_text_color=”#142893″ module_alignment=”right” custom_margin=”||||false|false” global_colors_info=”{}” parent_header_level=”h4″]Gedragspsychologie, AI & GEO copywriting | AI Spreker van het Jaar 2025 | Auteur: ChatGPT als tweede Brein & Schrijven voor Brein | Oprichter van het Genootschap van AI experts<\/strong>[\/dsm_flipbox_child][dsm_flipbox_child button_url_new_window=”1″ _builder_version=”4.27.5″ _module_preset=”default” header_font_size=”18px” content_text_color=”#142893″ content_font_size=”12px” global_colors_info=”{}” parent_header_level=”h4″].<\/span>[\/dsm_flipbox_child][\/dsm_flipbox][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” header_2_font=”|700|||||||” header_2_text_color=”#FFFFFF” header_2_letter_spacing=”-0.03em” header_2_line_height=”1.2em” width=”92.9%” width_tablet=”100%” width_phone=”100%” width_last_edited=”on|phone” max_width=”100%” module_alignment=”left” custom_margin=”||32px||false|false” custom_margin_tablet=”||12px||false|false” custom_margin_phone=”||12px||false|false” custom_margin_last_edited=”on|phone” animation_direction=”bottom” hover_enabled=”0″ header_2_font_size_tablet=”32px” header_2_font_size_phone=”28px” header_2_font_size_last_edited=”on|phone” locked=”off” global_colors_info=”{}” sticky_enabled=”0″]<\/p>\nSchrijven voor het Brein & Van SEO naar GEO<\/h2>\n
Join onze Small Talks<\/h2>\n
Big Talkers<\/span><\/h2>\n
De missing link tussen data en groei: hyperpersonalisatie in de praktijk<\/span><\/h2>\n
Data
Specialist
<\/strong>
Friday Digital Agency<\/span><\/p>\n
Zijn motivatie komt voort uit twee drijfveren: persoonlijke- en teamgroei, en het stimuleren van continu verbetering. Ron haalt veel energie uit het zien groeien van collega’s en klanten, door hen te helpen slimmer, effici\u00ebnter en effectiever te werken met data.
<\/span><\/span><\/p>\n
Marketing Automation Specialist
<\/strong>
Friday Digital Agency<\/span><\/p>\nDe AI-Revolutie in Automation. Groei met 300% relevantie!<\/span><\/h2>\n
\n<\/strong>Clever Strategy<\/span>[\/dsm_flipbox_child][dsm_flipbox_child button_url_new_window=”1″ _builder_version=”4.27.5″ _module_preset=”default” header_font_size=”18px” content_text_color=”#142893″ content_font_size=”12px” global_colors_info=”{}” parent_header_level=”h4″]<\/p>\n
<\/strong>Friday Digital Agency<\/span><\/p>\nFigo Pet en AI in marketing automation: Van losse experimenten naar structurele impact<\/span><\/h2>\n
\n<\/strong>Clever Strategy<\/span>[\/dsm_flipbox_child][dsm_flipbox_child button_url_new_window=”1″ _builder_version=”4.27.5″ _module_preset=”default” header_font_size=”18px” content_text_color=”#142893″ content_font_size=”12px” global_colors_info=”{}” parent_header_level=”h4″]Dana Rhoades is gedreven door \u00e9\u00e9n doel: de klant \u00e9cht begrijpen en bereiken. Sinds 2012 werkt ze in consumentendata, retail analytics en CRM, en helpt internationale merken data inzetten voor sterkere klantrelaties en groei.
\nAls Head of Strategy & Insights bij Clever Strategy begeleidt ze bedrijven van strategie tot implementatie. Als trainer en spreker heeft ze duizenden professionals getraind in data-gedreven marketing en customer analytics.
\nZe heeft AI volledig omarmd en traint nu als gevraagd spreker teams bij VodafoneZiggo, Essent en Ahold in AI voor marketing.
\nHaar kracht? De mens staat altijd centraal – of het nu een klant, eindklant, of deelnemer is. Ze kijkt eerst naar wie die persoon is, vindt uit wat nodig is, en vertaalt dat naar concrete actie die groei oplevert.<\/span>[\/dsm_flipbox_child][\/dsm_flipbox][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|desktop” disabled_on=”on|on|on” admin_label=”Carousel News” _builder_version=”4.27.5″ _module_preset=”default” background_color=”#142893″ overflow-x=”hidden” overflow-y=”hidden” custom_margin=”||||false|false” custom_padding=”80px||80px||true|false” custom_padding_tablet=”80px||80px||true|false” custom_padding_phone=”60px||60px||true|false” top_divider_color=”#EDF000″ top_divider_height=”135px” top_divider_repeat=”1x” top_divider_flip=”vertical” top_divider_arrangement=”above_content” bottom_divider_color=”#FFFFFF” bottom_divider_height=”110px” bottom_divider_flip=”horizontal” bottom_divider_color_tablet=”#FFFFFF” bottom_divider_color_phone=”#FFFFFF” bottom_divider_color_last_edited=”on|phone” da_disable_devices=”off|off|off” disabled=”on” locked=”off” global_colors_info=”{}” da_is_popup=”off” da_exit_intent=”off” da_has_close=”on” da_alt_close=”off” da_dark_close=”off” da_not_modal=”on” da_is_singular=”off” da_with_loader=”off” da_has_shadow=”on”][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”||32px||false|false” custom_margin_tablet=”||32px||false|false” custom_margin_phone=”||24px||false|false” custom_margin_last_edited=”on|phone” custom_padding=”0px||0px||true|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” header_2_font=”|700|||||||” header_2_text_color=”#3399FF” header_2_font_size=”32px” header_2_letter_spacing=”-0.03em” header_2_line_height=”1.3em” module_alignment=”left” animation_direction=”bottom” header_2_font_size_tablet=”32px” header_2_font_size_phone=”24px” header_2_font_size_last_edited=”on|phone” locked=”off” global_colors_info=”{}”]<\/p>\nDrie redenen om je aan te melden: groei uit bestaande klanten, slimme inzet van je eigen kanalen en direct toepasbare praktijkvoorbeelden<\/h2>\n
Groei uit klanten<\/strong> (zonder n\u00f3g harder te jagen)<\/h3>\n
Slimme inzet eigen kanalen<\/strong> (gericht \u00e9n schaalbaar)<\/h3>\n
Praktische voorbeelden die je direct kunt toepassen<\/h3>\n
Waarom je dit niet wilt missen<\/span><\/h2>\n
\n
Ontvang direct toepasbare strategie\u00ebn voor jouw organisatie.<\/h3>\n
Hoor toonaangevende merken zoals Advion en Kramp hun aanpak delen.<\/h3>\n
Krijg inzichten in data, hyperpersonalisatie en technologie specifiek voor B2B E-commerce.<\/h3>\n
Netwerk met vakgenoten uit marketing, customer experience en operations.<\/h3>\n
Ga naar huis met concrete idee\u00ebn om je merk naar het volgende niveau te tillen.<\/h3>\n
Programma<\/span><\/h2>\n
\n\n
\n 12:00<\/strong><\/td>\n Inloop & lunch<\/td>\n<\/tr>\n \n 13:00 – 13:30<\/strong><\/td>\n Kickoff<\/span><\/td>\n<\/tr>\n \n 13:30 \u2013 14:00<\/strong><\/span><\/td>\n Presentatie: &Olives Travel<\/strong>
Eerst het fundament, dan de impact: personalisatie die blijft groeien<\/td>\n<\/tr>\n\n 14:00 \u2013 14:30<\/strong><\/span><\/td>\n Presentatie: VVV cadeaukaarten
<\/strong>Van transactie naar geefmoment
<\/strong><\/td>\n<\/tr>\n\n 14:30 \u2013 15:00<\/strong><\/span><\/td>\n Break<\/td>\n<\/tr>\n \n 15:00 \u2013 15:30<\/strong><\/span><\/td>\n Presentatie: Kaartje2go<\/strong>
Offline reactivatie op schaal: Kaartje2go\u2019s aanpak met print & automation<\/td>\n<\/tr>\n\n 15:30 \u2013 16:15<\/strong><\/span><\/td>\n Rondetafelsessies<\/span><\/td>\n<\/tr>\n \n 16:15 \u2013 16:30<\/strong><\/span><\/td>\n Learnings & wrap-up\u200b<\/span><\/td>\n<\/tr>\n \n 16:30<\/strong><\/span><\/td>\n Borrel\u200b<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n
Reserveer vandaag nog je plek via het aanmeldformulier hieronder.<\/p>\n