Deployteq is a smart, easy-to-use marketing automation platform that helps brands create personalised customer experiences across every channel. Whether you’re sending an email, SMS, app push, or even a print campaign, Deployteq makes it easy to connect the...
Travellers today have endless options at their fingertips, making the travel industry hotter than ever before, and highlighting the need for travel agencies to build meaningful connections that go beyond a single booking. Enter lifecycle marketing automation. A...
Marketing in the finance world isn’t an easy task. Between strict regulations, complex customer journeys, and sky-high expectations for personalisation, finance brands have their work cut out. And on top of all that, they still need to engage customers, nurture leads,...
For finance brands, growing revenue isn’t just about acquiring new customers, it’s also about maximising the value of each transaction. Increasing the Average Order Value (AOV), or basket size, means customers spend more on your products and services when making a...
De uitdaging As a charity dedicated to funding childhood cancer research, Foundation KiKa relies on donor contributions to continue its vital work. For years, their email marketing strategy had been successful, but it followed a one-size-fits-all approach, sending the...